by our College Data Analytics Team
[Specialized Sales Merchandising Marketing](/majors/business-management-marketing-sales/specialized-sales-merchandising-marketing/) graduates earn very different salaries depending on where they study. The schools below stand out for the salaries their specialized sales merchandising marketing graduates go on to command.
To produce this 2026 ranking, College Factual evaluated 6 schools on the early-career earnings of their specialized sales merchandising marketing graduates.
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Below are the schools whose specialized sales merchandising marketing graduates go on to earn the most.
Baylor University earned the #1 spot for highest-paid specialized sales merchandising marketing graduates in Texas. Baylor University is a private not-for-profit school located in the city of Waco. After graduating, specialized sales merchandising marketing degree recipients from Baylor University typically earn about $77,422 annually.
A rank of #2 makes University Of North Texas one of the highest-paying schools for specialized sales merchandising marketing. University Of North Texas is a public school located in the city of Denton. Specialized Sales Merchandising Marketing graduates of University Of North Texas earn a median of about $56,709 a year early in their careers.
Texas Christian University came in at #3 on our 2026 list of the highest-paying specialized sales merchandising marketing schools. Texas Christian University is a private not-for-profit school located in the city of Fort Worth. Students who complete the specialized sales merchandising marketing program here go on to a median salary of roughly $52,239.
Texas Womans University came in at #4 on our 2026 list of the highest-paying specialized sales merchandising marketing schools. Set in the city of Denton, Texas Womans University is a public institution. Early-career specialized sales merchandising marketing graduates from Texas Womans University make a median of around $57,539 per year.
Texas State University San Marcos produces some of the highest-paid graduates in specialized sales merchandising marketing, landing the #5 spot this year. Set in the city of San Marcos, Texas State University San Marcos is a public institution. Specialized Sales Merchandising Marketing graduates of Texas State University San Marcos earn a median of about $58,224 a year early in their careers.
Sam Houston State University placed #6 among the highest-paying schools for specialized sales merchandising marketing. Sam Houston State University is a public school located in the town of Huntsville. After graduating, specialized sales merchandising marketing degree recipients from Sam Houston State University typically earn about $55,164 annually.
The ranking above is published by College Factual, 2026 edition. The methodology measures the salaries specialized sales merchandising marketing graduates go on to earn early in their careers, drawn primarily from the U.S. Department of Education (College Scorecard field-of-study earnings and IPEDS).
Ranking method: College Major Earnings · 6 schools evaluated.
*Salary figures reflect median early-career earnings (about 5 years after graduation) and may vary by how long a person takes to complete their degree.
More about our data sources and methodologies.