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2024 Best Specialized Sales, Merchandising & Marketing Bachelor's Degree Schools in the Great Lakes Region

15 Colleges in the Great Lakes Region
526 Bachelor's Degrees
$34,423 Avg Early-Career Salary
If you plan on getting your bachelor's degree in specialized sales, merchandising & marketing, you won't be alone since the degree program is ranked #120 in the country in terms of popularity. As a result, there are many college that offer the degree, making your choice of school a hard one.

In 2024, College Factual analyzed 15 schools in order to identify the top ones for its Best Specialized Sales, Merchandising & Marketing Bachelor's Degree Schools in the Great Lakes Region ranking. When you put them all together, these colleges and universities awarded 526 bachelor's degrees in specialized sales, merchandising & marketing during the 2020-2021 academic year.

What's on this page: * Our Methodology

Choosing a Great Specialized Sales, Merchandising & Marketing School for Your Bachelor's Degree

Best Specialized Sales, Merchandising & Marketing Bachelor's Degree Schools in the Great Lakes Region The specialized marketing bachelor's degree program you select can have a big impact on your future. This section explores some of the factors we include in our ranking and how much they vary depending on the school you select. To make it into this list, a school must excel in the following areas.

A Great Overall School

The overall quality of a bachelor's degree school is important to ensure a good education, not just how well they do in a particular major. To take this into account we consider a school's overall Best Colleges ranking which itself looks at a combination of different factors like degree completion, educational resources, student body caliber and post-graduation earnings for the school as a whole.

Early-Career Earnings

One measure we use to determine the quality of a school is to look at the average salary of bachelor's graduates during the early years of their career. That is, everyone wants their bachelor's degree to be worth something, and salaries are one measure of determining that.

Other Factors We Consider

The metrics below are just some of the other metrics that we use to determine our rankings.

Our full ranking methodology documents in more detail how we consider these factors to identify the best schools for specialized sales, merchandising & marketing students working on their bachelor's degree.

More Ways to Rank Specialized Sales, Merchandising & Marketing Schools

Rankings by Location Check Out Other Locales
More Specialized Marketing Rankings Other Ranking Categories

Since picking the right college can be one of the most important decisions of your life, we've developed the Best Specialized Sales, Merchandising & Marketing Bachelor's Degree Schools in the Great Lakes Region ranking, along with many other major-related rankings, to help you make that decision.

In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat. Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.

Best Schools for Bachelor’s Students to Study Specialized Sales, Merchandising & Marketing in the Great Lakes Region

The following list ranks the best colleges and universities for pursuing a bachelor's degree in specialized sales, merchandising & marketing.

10 Top Great Lakes Region Schools for a Bachelor's in Specialized Marketing

1
51 Annual Graduates
$53,419 Median Starting Salary
$27,000 Median Student Debt

It is hard to beat Northwood University if you want to pursue a bachelor's degree in specialized sales, merchandising & marketing. Located in the small city of Midland, Northwood is a private not-for-profit university with a small student population.

Those specialized sales, merchandising & marketing students who get their bachelor's degree from Northwood University make $18,996 more than the typical specialized marketing grad.

More information about a bachelor’s in specialized sales, merchandising & marketing from Northwood University

2
278 Annual Graduates
$36,188 Median Starting Salary
$25,000 Median Student Debt

Kent State University at Kent is a wonderful option for students interested in a bachelor's degree in specialized sales, merchandising & marketing. Located in the suburb of Kent, Kent State is a public university with a very large student population.

Bachelor's graduates who receive their degree from the specialized marketing program earn an average of $36,188 for their early career.

More information about a bachelor’s in specialized sales, merchandising & marketing from Kent State University at Kent

3
28 Annual Graduates
$25,583 Median Student Debt

Ball State University is one of the finest schools in the country for getting a bachelor's degree in specialized sales, merchandising & marketing. Ball State is a large public university located in the city of Muncie.More information about a bachelor’s in specialized sales, merchandising & marketing from Ball State University

4
Ferris crest
Ferris State University
Big Rapids, MI
30 Annual Graduates
$39,068 Median Starting Salary
$26,750 Median Student Debt

Ferris State University is a great option for students pursuing a bachelor's degree in specialized sales, merchandising & marketing. Located in the town of Big Rapids, Ferris is a public university with a large student population.

Bachelor's recipients from the specialized sales, merchandising & marketing major at Ferris State University get $4,645 above the average college grad with the same degree shortly after graduation.

More information about a bachelor’s in specialized sales, merchandising & marketing from Ferris State University

5
Central Michigan crest
Central Michigan University
Mount Pleasant, MI
37 Annual Graduates
$36,273 Median Starting Salary
$27,000 Median Student Debt

Located in the town of Mount Pleasant, Central Michigan is a public university with a large student population.

After graduating, specialized marketing bachelor's recipients typically earn around $36,273 at the beginning of their careers.

More information about a bachelor’s in specialized sales, merchandising & marketing from Central Michigan University

6
33 Annual Graduates
$27,959 Median Starting Salary
$26,000 Median Student Debt

WMU is a large public university located in the small city of Kalamazoo.

Students who graduate with their bachelor's from the specialized marketing program report average early career wages of $27,959.

More information about a bachelor’s in specialized sales, merchandising & marketing from Western Michigan University

7
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Mount Mary University
Milwaukee, WI
11 Annual Graduates
$39,282 Median Starting Salary
$25,000 Median Student Debt

Located in the city of Milwaukee, Mount Mary is a private not-for-profit university with a small student population.

Those specialized sales, merchandising & marketing students who get their bachelor's degree from Mount Mary University receive $4,859 more than the typical specialized marketing graduate.

More information about a bachelor’s in specialized sales, merchandising & marketing from Mount Mary University

8
19 Annual Graduates
$31,524 Median Starting Salary
$34,499 Median Student Debt

Located in the suburb of Ypsilanti, Eastern Michigan is a public university with a fairly large student population.

Soon after graduation, specialized marketing bachelor's recipients generally earn an average of $31,524 in their early careers.

More information about a bachelor’s in specialized sales, merchandising & marketing from Eastern Michigan University

9
Dominican U crest
Dominican University
River Forest, IL
13 Annual Graduates
$27,000 Median Student Debt

Located in the large suburb of River Forest, Dominican U is a private not-for-profit university with a small student population.More information about a bachelor’s in specialized sales, merchandising & marketing from Dominican University

10
Ashland crest
Ashland University
Ashland, OH
5 Annual Graduates

Located in the fringe town of Ashland, Ashland is a private not-for-profit university with a small student population.More information about a bachelor’s in specialized sales, merchandising & marketing from Ashland University

Best Specialized Sales, Merchandising & Marketing Colleges by State

Explore the best specialized sales, merchandising & marketing colleges for a specific state in the Great Lakes Region .

State Colleges Degrees Awarded
Michigan 261 173
Ohio 252 291
Illinois 241 22
Indiana 235 28
Wisconsin 213 12

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Specialized Sales, Merchandising & Marketing is one of 21 different types of Business, Management & Marketing programs to choose from.

Specialized Marketing Focus Areas

Major Annual Graduates
Fashion Merchandising 443
Vehicle and Vehicle Parts and Accessories Marketing Operations 47
Hospitality and Recreation Marketing Operations 30
Tourism and Travel Services Marketing Operations 6

Related Major Annual Graduates
Business Administration & Management 18,114
Finance & Financial Management 8,740
Marketing 8,627
Accounting 7,979
General Business/Commerce 4,860
Human Resource Management 2,347
Management Sciences & Quantitative Methods 2,185
Management Information Systems 1,545
Hospitality Management 1,086
International Business 1,048

Notes and References

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