by our College Data Analytics TeamIn the latest year, 211 U.S. colleges awarded 11,624 degrees and certificates in Business Analytics. Master’s degrees are the most popular award, at 84% of graduates. College Factual ranks 130 schools in its 2027 Best Business Analytics Schools ranking and compares their cost in a Best Value ranking. Its 8 related occupations pay an average median salary of $107,785 a year.
A degree in Business Analytics explores A Program That Prepares Individuals To Apply Data Science To Solve Business Challenges. Includes Instruction In Machine Learning, Optimization Methods, Computer Algorithms, Probability And Stochastic Models, Information Economics, Logistics, Strategy, Consumer Behavior, Marketing, And Visual Analytics. Examples: [Business Forecasting And Trend Spotting].
Source: IPEDS 2025; College Scorecard July 2026; BLS; O*NET; College Factual rankings 2027. Data as of: July 2026.
In the U.S., business analytics is a widely-pursued major, with 11,624 degrees awarded annually. 211 colleges award business analytics degrees, an average of 55 graduates per school; the largest program awarded 1,161.
By level, the 11,624 awards include 19 certificates, 46 associate degrees, 1,703 bachelor’s degrees, 9,822 master’s degrees and 34 doctorates.
Women earned 43% of business analytics degrees and certificates in the latest year (5,007 of 11,624). The largest groups of graduates by race and ethnicity are White (2,768) and Asian (868), and international students earned 6,390.
College Factual ranks 130 schools in its 2027 Best Business Analytics Schools ranking, including 41 for bachelor’s degrees and 88 for master’s degrees. It also ranks business analytics schools within 13 states. In all, 211 colleges offer business analytics programs; compare them by degree level below or in the Best Value Business Analytics Colleges ranking, which weighs quality against cost.
The most common business analytics credential is the master’s degree: 9,822 of the 11,624 awarded in the latest year. Jobs related to business analytics call most for Reading Comprehension, Critical Thinking and Active Listening, and for knowledge of English Language, Mathematics and Computers and Electronics, according to O*NET. The most important abilities are Written Comprehension, Oral Expression and Oral Comprehension.
Top skills, rated 0–5:
Top knowledge areas, rated 0–5:
How long a business analytics degree takes:
| Degree | Typical Program Length | Graduates Annually |
|---|---|---|
| Certificate | Varies | 19 |
| Associate Degree | 2 years | 46 |
| Bachelor’s Degree | 4 years | 1,703 |
| Master’s Degree | 1-3 years | 9,822 |
| Doctorate | At least 4 years | 34 |
Bachelor’s degree is the most common level of education among workers in jobs related to business analytics, at 56.0%.
| Level of Education | Percentage of Workers |
|---|---|
| Bachelor’s degree | 56.0% |
| Master’s degree | 28.7% |
| Post-baccalaureate certificate | 4.4% |
| Associate’s degree (or other 2-year) | 3.9% |
| Some college courses | 3.5% |
| Doctoral degree | 2.0% |
| Postsecondary certificate | 0.7% |
| Post-doctoral training | 0.6% |
| High school diploma or equivalent | 0.3% |
Source: O*NET Online.
8 occupations are related to Business Analytics, with an average median salary of $107,785; the strongest outlook belongs to Management Analysts, at 12.6% projected job growth. Typical job titles include Data Analyst, Business Development Analyst, Business Process Analyst and Business Consultant.
The occupation related to business analytics with the most projected jobs is Market Research Analysts and Marketing Specialists, at 671,367.
| Occupation | Projected Jobs | Expected Growth |
|---|---|---|
| Market Research Analysts and Marketing Specialists | 671,367 | 10.3% |
| Business Intelligence Analysts | 585,851 | 1.3% |
| Data Scientists | 507,848 | 8.1% |
| Management Analysts | 484,759 | 12.6% |
| Statisticians | 307,132 | 6.6% |
| Clinical Data Managers | 300,656 | -0.9% |
| Search Marketing Strategists | 199,758 | 8.2% |
| Biostatisticians | 76,966 | 7.4% |
The highest-paying occupation related to business analytics is Business Intelligence Analysts, with a median salary of $143,840.
| Occupation | Median Annual Salary |
|---|---|
| Business Intelligence Analysts | $143,840 |
| Statisticians | $130,349 |
| Market Research Analysts and Marketing Specialists | $124,518 |
| Biostatisticians | $121,594 |
| Data Scientists | $106,295 |
| Clinical Data Managers | $99,475 |
| Search Marketing Strategists | $85,177 |
| Management Analysts | $51,034 |
Business Analytics has 4 similar majors in the Multi / Interdisciplinary Studies field, which together award 5,948 degrees a year; the largest are Financial Analytics (2,786), Data Analytics, General (2,719) and Data Analytics, Other (294). Browse all Multi / Interdisciplinary Studies majors or the full list of college majors.
| Related Major | Annual Graduates |
|---|---|
| Financial Analytics | 2,786 |
| Data Analytics, General | 2,719 |
| Data Analytics, Other | 294 |
| Data Visualization | 149 |
More about our data sources and methodologies.
