If you pursue a bachelor's degree in general psychology, you won't be alone. The field of study is the #3 most popular program in the country. This makes choosing the right school a hard decision.
In 2025, College Factual analyzed 75 schools in order to identify the top ones for its Best General Psychology Bachelor's Degree Schools in the Southwest Region ranking. When you put them all together, these colleges and universities awarded 13,180 bachelor's degrees in general psychology during the 2022-2023 academic year.
Choosing a Great General Psychology School for Your Bachelor's Degree
The psychology bachelor's degree program you select can have a big impact on your future. This section explores some of the factors we include in our ranking and how much they vary depending on the school you select. When choosing a school we recommend considering some of the following factors:
Quality Overall Is Important
A school that excels in educating for a particular major and degree level must be a great school overall as well. To make it into this list a school must rank well in our overall Best Colleges ranking. This ranking considered factors such as graduation rates, overall graduate earnings and other educational resources to identify great colleges and universities.
Average Earnings
To determine the overall quality of a graduate school, one factor we look at is the average early-career salary of those receiving their bachelor's degree from the school. This is because one of the main reasons people pursue their bachelor's degree is to enable themselves to find better-paying positions.
Other Factors We Consider
In addition to the above, you should consider some of the following factors:
Major Focus - How much a school focuses on general psychology students vs. other majors.
Major Demand - How many other general psychology students want to attend this school to pursue a bachelor's degree.
Educational Resources - The amount of money and other resources allocated to students while they are pursuing their degree. These resources include such things as number of students per instructor and education expenditures per student.
Student Debt - How easy is it for general psychology to pay back their student loans after receiving their bachelor's degree.
Accreditation - Whether a school is regionally accredited and/or accredited by a recognized general psychology related body.
Our complete ranking methodology documents in more detail how we consider these factors to identify the best schools for general psychology students working on their bachelor's degree.
The psychology school you choose to invest your time and money in matters. To help you make the decision that is right for you, we've developed a number of major-specific rankings, including this list of the Best General Psychology Bachelor's Degree Schools in the Southwest Region.
In addition to College Factual's rankings, you may want to take a look at College Combat, our unique tool that lets you pit your favorite schools head-to-head and compare how they rate on factors that most interest you.
When you have some time, check it out - you may want to bookmark the link so you don't forget it.
Best Schools for Bachelor’s Students to Study General Psychology in the Southwest Region
Learn about the top ranked colleges and universities for general psychology students seeking a a bachelor's degree. Only those schools that rank in the top 20% of all the schools we analyze get awarded with a place on this list.
15 Top Southwest Region Schools for a Bachelor's in Psychology
Texas A&M University - College Station is one of the finest schools in the country for getting a bachelor's degree in general psychology. Located in the midsize city of College Station, Texas A&M College Station is a public university with a very large student population.
Students who graduate with their bachelor's from the psychology program report average early career wages of $33,480.
The University of Texas at Austin is a good decision for students pursuing a bachelor's degree in general psychology. Located in the large city of Austin, UT Austin is a public university with a fairly large student population.
General Psychology bachelor's degree recipients from The University of Texas at Austin earn a boost of around $2,015 above the typical income of general psychology majors.
University of Arizona is a great choice for individuals interested in a bachelor's degree in general psychology. Located in the large city of Tucson, University of Arizona is a public university with a very large student population.
Those general psychology students who get their bachelor's degree from University of Arizona receive $2,158 more than the average psychology grad.
Baylor University is a great decision for individuals interested in a bachelor's degree in general psychology. Baylor is a very large private not-for-profit university located in the city of Waco.
After graduating, psychology bachelor's recipients typically earn about $27,785 at the beginning of their careers.
Texas Tech is a very large public university located in the large city of Lubbock.
Bachelor's recipients from the general psychology program at Texas Tech University get $2,106 above the typical college graduate in this field shortly after graduation.
ASU - Tempe is a fairly large public university located in the midsize city of Tempe.
Those general psychology students who get their bachelor's degree from Arizona State University - Tempe make $5,771 more than the typical psychology grad.
Rice is a moderately-sized private not-for-profit university located in the large city of Houston.
Bachelor's recipients from the general psychology degree program at Rice University earn $9,758 more than the typical college graduate in this field when they enter the workforce.
Located in the suburb of Dallas, SMU is a private not-for-profit university with a fairly large student population.
General Psychology bachelor's degree recipients from Southern Methodist University receive an earnings boost of about $6,574 over the average income of general psychology majors.
Located in the city of Flagstaff, NAU is a public university with a fairly large student population.
General Psychology bachelor's degree recipients from Northern Arizona University receive an earnings boost of approximately $2,303 above the average income of general psychology graduates.
Located in the city of Fort Worth, TCU is a private not-for-profit university with a large student population.
General Psychology bachelor's degree recipients from Texas Christian University get an earnings boost of approximately $10,567 above the average income of general psychology graduates.
Rest of the Top Best General Psychology Bachelor's Degree Schools in the Southwest Region
Additional Noteworthy Schools
These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Best General Psychology Bachelor's Degree Schools in the Southwest Region award.
The bars on the spread charts above show the distribution of the schools on this list +/- one standard deviation from the mean.
The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).