by our College Data Analytics TeamWe've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, average starting salaries, and more. In addition, we cover how NIU ranks in comparison to other schools with marketing programs.
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The bachelor's program at NIU was ranked #126 on College Factual's Best Schools for marketing list. It is also ranked #7 in Illinois.
During the 2020-2021 academic year, Northern Illinois University handed out 125 bachelor's degrees in marketing. This is a decrease of 18% over the previous year when 152 degrees were handed out.
In 2021, 29 students received their master’s degree in marketing from NIU. This makes it the #31 most popular school for marketing master’s degree candidates in the country.
The median salary of marketing students who receive their bachelor's degree at NIU is $44,627. This is higher than $41,682, which is the national median for all marketing bachelor's degree recipients.
While getting their bachelor's degree at NIU, marketing students borrow a median amount of $23,875 in student loans. This is not too bad considering that the median debt load of all marketing bachelor's degree recipients across the country is $25,000.
The typical student loan payment of a bachelor's degree student from the marketing program at NIU is $318 per month.
Take a look at the following statistics related to the make-up of the marketing majors at Northern Illinois University.
For the most recent academic year available, 56% of marketing bachelor's degrees went to men and 44% went to women.
The majority of the students with this major are white. About 69% of 2021 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from Northern Illinois University with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 9 |
| Black or African American | 8 |
| Hispanic or Latino | 18 |
| White | 86 |
| Non-Resident Aliens | 1 |
| Other Races | 3 |
The marketing program at NIU awarded 29 master's degrees in 2020-2021. About 45% of these degrees went to men with the other 55% going to women.
The majority of master's degree recipients in this major at NIU are white. In the most recent graduating class for which data is available, 72% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Northern Illinois University with a master's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 1 |
| Black or African American | 2 |
| Hispanic or Latino | 3 |
| White | 21 |
| Non-Resident Aliens | 0 |
| Other Races | 2 |
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 317 |
| Management Sciences & Quantitative Methods | 186 |
| Accounting | 156 |
| Finance & Financial Management | 92 |
| Taxation | 11 |
More about our data sources and methodologies.
