by our College Data Analytics TeamThe main focus area for this major is General Sales, Distribution, and Marketing Operations. For more details on this concentration, visit its profile page.
General Sales & Marketing is a major offered under the business, management and marketing program of study at University of Houston. We’ve pulled together some essential information you should know about the bachelor’s degree program in sales and marketing, including how many students graduate each year, the ethnic diversity of these students, and more.
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If you're having trouble deciding which school is best for you, you may want to check out our many college rankings. UH was ranked #18 on College Factual's most recent list of the best schools for sales and marketing majors. This puts the bachelor's program at the school solidly in the top 15% of all colleges and universities in the country. It is also ranked #3 in Texas.
Here are some of the other rankings for UH.
During the 2019-2020 academic year, part-time undergraduate students at UH paid an average of $861 per credit hour if they came to the school from out-of-state. In-state students paid a discounted rate of $352 per credit hour. The average full-time tuition and fees for undergraduates are shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $8,449 | $20,665 |
| Fees | $1,008 | $1,008 |
| Books and Supplies | $1,360 | $1,360 |
| On Campus Room and Board | $9,750 | $9,750 |
| On Campus Other Expenses | $4,064 | $4,064 |
Learn more about UH tuition and fees.
One factor in determining the overall cost in a degree is to consider how much in student loans you’ll have to take out. Students who received their bachelor’s degree at UH in Sales & Marketing walked away with an average of $22,500 in student debt. That is 22% lower than the national average of $28,707.
The median early career salary of sales and marketing students who receive their bachelor’s degree from UH is $49,258 per year. That is 18% higher than the national average of $41,727.
UH does not offer an online option for its sales and marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the UH Online Learning page.
Women made up around 28.2% of the sales and marketing students who took home a bachelor’s degree in 2019-2020. This is less than the nationwide number of 48.8%.
Of those graduates who received a bachelor’s degree in sales and marketing at UH in 2019-2020, 72.9% were racial-ethnic minorities*. This is higher than the nationwide number of 36%.
| Race/Ethnicity | Number of Students |
|---|---|
| Asian | 46 |
| Black or African American | 20 |
| Hispanic or Latino | 54 |
| Native American or Alaska Native | 0 |
| Native Hawaiian or Pacific Islander | 0 |
| White | 36 |
| International Students | 8 |
| Other Races/Ethnicities | 6 |
General Sales & Marketing students may decide to major in one of the following focus areas.
| Focus Area | Annual Graduates |
|---|---|
| General Sales, Distribution, and Marketing Operations | 170 |
You may also be interested in one of these majors related to general sales and marketing.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 391 |
| Accounting | 337 |
| Business/Corporate Communications | 42 |
| Entrepreneurial Studies | 29 |
| Finance & Financial Management | 369 |
View All General Sales & Marketing Related Majors >
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
More about our data sources and methodologies.
