by our College Data Analytics TeamHere, you'll find out more about the major, including such details as the number of graduates, what degree levels are offered, ethnicity of students, average salaries, and more. We've also included details on how KU ranks compared to other colleges offering a major in marketing.
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KU was ranked #89 on College Factual's most recent list of the best schools for marketing majors. This puts the bachelor's program at the school solidly in the top 15% of all colleges and universities in the country. It is also ranked #1 in Kansas.
During the 2020-2021 academic year, University of Kansas handed out 175 bachelor's degrees in marketing. This is a decrease of 3% over the previous year when 180 degrees were handed out.
The median salary of marketing students who receive their bachelor's degree at KU is $41,682. This is about the same as the yearly salary of allmarketing bachelor's degree recipients across the nation.
While getting their bachelor's degree at KU, marketing students borrow a median amount of $21,893 in student loans. This is not too bad considering that the median debt load of all marketing bachelor's degree recipients across the country is $25,000.
The typical student loan payment of a bachelor's degree student from the marketing program at KU is $456 per month.
Take a look at the following statistics related to the make-up of the marketing majors at University of Kansas.
Of the 175 marketing students who graduated with a bachelor's degree in 2020-2021 from KU, about 47% were men and 53% were women.
The majority of bachelor's degree recipients in this major at KU are white. In the most recent graduating class for which data is available, 85% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from University of Kansas with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 6 |
| Black or African American | 2 |
| Hispanic or Latino | 9 |
| White | 148 |
| Non-Resident Aliens | 3 |
| Other Races | 7 |
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 386 |
| Accounting | 275 |
| Finance & Financial Management | 204 |
| General Business/Commerce | 201 |
| Management Sciences & Quantitative Methods | 83 |
More about our data sources and methodologies.
