We've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, and more. We've also included details on how UMass Amherst ranks compared to other colleges offering a major in business, management & marketing.
Popularity of Business, Management & Marketing at UMass Amherst
During the 2020-2021 academic year, University of Massachusetts Amherst handed out 954 bachelor's degrees in business, management & marketing. This is a decrease of 6% over the previous year when 1,013 degrees were handed out.
In 2021, 640 students received their master’s degree in business, management & marketing from UMass Amherst. This makes it the #61 most popular school for business, management & marketing master’s degree candidates in the country.
In addition, 7 students received their doctoral degrees in business, management & marketing in 2021, making the school the #125 most popular school in the United States for this category of students.
Business, Management & Marketing Student Diversity at UMass Amherst
Take a look at the following statistics related to the make-up of the business, management & marketing majors at University of Massachusetts Amherst.
UMass Amherst Business, Management & Marketing Bachelor’s Program
In the 2020-2021 academic year, 954 students earned a bachelor's degree in business, management & marketing from UMass Amherst. About 47% of these graduates were women and the other 53% were men.
The majority of bachelor's degree recipients in this major at UMass Amherst are white. In the most recent graduating class for which data is available, 68% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from University of Massachusetts Amherst with a bachelor's in business, management & marketing.
Ethnic Background
Number of Students
Asian
82
Black or African American
24
Hispanic or Latino
76
White
650
Non-Resident Aliens
57
Other Races
65
UMass Amherst Business, Management & Marketing Master’s Program
The business, management & marketing program at UMass Amherst awarded 640 master's degrees in 2020-2021. About 60% of these degrees went to men with the other 40% going to women.
The majority of the students with this major are white. About 60% of 2021 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from University of Massachusetts Amherst with a master's in business, management & marketing.
Ethnic Background
Number of Students
Asian
90
Black or African American
32
Hispanic or Latino
34
White
387
Non-Resident Aliens
41
Other Races
56
Business, Management & Marketing Majors
Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.