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University of Massachusetts Amherst Bachelor’s in Business, Management & Marketing

1,013 Bachelor's Degrees Awarded

Business, Management & Marketing is a program of study at University of Massachusetts Amherst. The school offers a bachelor’s degree in the area. We’ve pulled together some essential information you should know about the bachelor’s degree program in business, management and marketing, including how many students graduate each year, the ethnic diversity of these students, whether or not the degree is offered online, and more.

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Rankings for the UMass Amherst Bachelor’s in Business, Management & Marketing

#89 in the U.S
#11 in Massachusetts

If you're having trouble deciding which school is best for you, you may want to check out our many college rankings. In College Factual's most recent rankings for the best schools for business, management and marketing majors, UMass Amherst came in at #89. This puts it in the top 5% of the country in this field of study. It is also ranked #11 in Massachusetts.

Here are some of the other rankings for UMass Amherst.

Ranking TypeRank
Highest Paid Doctor’s Degree Business, Management & Marketing Graduates37
Highest Paid Master’s Degree Business, Management & Marketing Graduates52
Best Business, Management & Marketing Master’s Degree Schools56
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)56
Most Popular Master’s Degree Colleges for Business, Management & Marketing58
Best Business, Management & Marketing Doctor’s Degree Schools60
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)60
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)63
Most Popular Colleges for Business, Management & Marketing63
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)66
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)78
Highest Paid Bachelor’s Degree Business, Management & Marketing Graduates82
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)87
Most Popular Bachelor’s Degree Colleges for Business, Management & Marketing89
Best Business, Management & Marketing Schools89
Best Business, Management & Marketing Bachelor’s Degree Schools90
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)93
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (Income Over $110k)98
Highest Paid Business, Management & Marketing Graduates98
Most Popular Doctor’s Degree Colleges for Business, Management & Marketing99
Best Value Doctor’s Degree Colleges for Business, Management & Marketing (With Aid)101
Best Business, Management & Marketing Doctor’s Degree Colleges for Veterans122
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $48-$75k)125
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)131
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $30-$48k)138
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $0-$30k)143
Best Value Doctor’s Degree Colleges for Business, Management & Marketing156
Most Focused Doctor’s Degree Colleges for Business, Management & Marketing172
Best Value Master’s Degree Colleges for Business, Management & Marketing (With Aid)221
Best Value Master’s Degree Colleges for Business, Management & Marketing (Income Over $110k)225
Best Business, Management & Marketing Bachelor’s Degree Colleges for Veterans228
Best Business, Management & Marketing Master’s Degree Colleges for Veterans233
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income $75-$110k)258
Best Business, Management & Marketing Colleges for Veterans264
Best Value Colleges for Business, Management & Marketing (Income $0-$30k)290
Best Value Colleges for Business, Management & Marketing (Income $48-$75k)299
Best Value Colleges for Business, Management & Marketing (Income $30-$48k)309
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (With Aid)408
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing (Income Over $110k)431
Most Focused Master’s Degree Colleges for Business, Management & Marketing471
Best Value Colleges for Business, Management & Marketing (Income $75-$110k)628
Best Value Master’s Degree Colleges for Business, Management & Marketing763
Best Value Colleges for Business, Management & Marketing (Income Over $110k)807
Best Value Bachelor’s Degree Colleges for Business, Management & Marketing845
Best Value Colleges for Business, Management & Marketing (With Aid)854
Most Focused Colleges for Business, Management & Marketing957
Most Focused Bachelor’s Degree Colleges for Business, Management & Marketing1,072
Best Value Colleges for Business, Management & Marketing1,401

How Much Does a Bachelor’s in Business, Management & Marketing from UMass Amherst Cost?

$16,439 Average Tuition and Fees (In-State)

UMass Amherst Undergraduate Tuition and Fees

Out-of-state part-time undergraduates at UMass Amherst paid an average of $1,491 per credit hour in 2019-2020. The average for in-state students was $658 per credit hour. The average full-time tuition and fees for undergraduates are shown in the table below.

In StateOut of State
Tuition$15,791$35,779
Fees$648$648
Books and Supplies$1,000$1,000
On Campus Room and Board$13,329$13,329
On Campus Other Expenses$1,400$1,400

Learn more about UMass Amherst tuition and fees.

Does UMass Amherst Offer an Online Bachelor’s in Business, Management & Marketing?

Online degrees for the UMass Amherst business, management and marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the UMass Amherst Online Learning page.

UMass Amherst Bachelor’s Student Diversity for Business, Management & Marketing

1,013 Bachelor's Degrees Awarded
43.6% Women
23.7% Racial-Ethnic Minorities*
There were 1,013 bachelor’s degrees in business, management and marketing awarded during the 2019-2020 academic year. Information about those students is shown below.

Male-to-Female Ratio

Of the students who received their bachelor’s degree in business, management and marketing in 2019-2020, 43.6% of them were women. This is less than the nationwide number of 46.5%.

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Racial-Ethnic Diversity

Of those graduates who received a bachelor’s degree in business, management and marketing at UMass Amherst in 2019-2020, 23.7% were racial-ethnic minorities*. This is lower than the nationwide number of 33%.

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Race/EthnicityNumber of Students
Asian118
Black or African American28
Hispanic or Latino71
Native American or Alaska Native1
Native Hawaiian or Pacific Islander0
White654
International Students60
Other Races/Ethnicities81

Bachelor’s in Business, Management & Marketing Focus Areas at UMass Amherst

Business, Management & Marketing students may decide to major in one of the following focus areas.

Focus AreaAnnual Graduates
Business Administration & Management266
Accounting156
Business/Managerial Economics92
Finance & Financial Management225
Hospitality Management119

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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