by our College Data Analytics TeamWe've gathered data and other essential information about the program, such as the average salary of graduates, ethnicity of students, how many students graduated in recent times, and more. Also, learn how WCU ranks among other schools offering degrees in marketing.
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The bachelor's program at WCU was ranked #184 on College Factual's Best Schools for marketing list. It is also ranked #5 in North Carolina.
During the 2020-2021 academic year, Western Carolina University handed out 119 bachelor's degrees in marketing. This is a decrease of 9% over the previous year when 131 degrees were handed out.
In 2021, 24 students received their master’s degree in marketing from WCU. This makes it the #38 most popular school for marketing master’s degree candidates in the country.
Marketing majors who earn their bachelor's degree from WCU go on to jobs where they make a median salary of $33,207 a year. Unfortunately, this is lower than the national average of $41,682 for all marketing students.
While getting their bachelor's degree at WCU, marketing students borrow a median amount of $23,508 in student loans. This is not too bad considering that the median debt load of all marketing bachelor's degree recipients across the country is $25,000.
The typical student loan payment of a bachelor's degree student from the marketing program at WCU is $274 per month.
Take a look at the following statistics related to the make-up of the marketing majors at Western Carolina University.
During the 2020-2021 academic year, 119 marketing majors earned their bachelor's degree from WCU. Of these graduates, 61% were men and 39% were women.
The majority of the students with this major are white. About 82% of 2021 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from Western Carolina University with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 2 |
| Black or African American | 7 |
| Hispanic or Latino | 3 |
| White | 98 |
| Non-Resident Aliens | 4 |
| Other Races | 5 |
During the 2020-2021 academic year, 24 students graduated with a bachelor's degree in marketing from WCU. About 42% were men and 58% were women.
The majority of master's degree recipients in this major at WCU are white. In the most recent graduating class for which data is available, 54% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Western Carolina University with a master's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 5 |
| Hispanic or Latino | 3 |
| White | 13 |
| Non-Resident Aliens | 0 |
| Other Races | 3 |
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 333 |
| Accounting | 75 |
| Finance & Financial Management | 51 |
| Management Information Systems | 42 |
| Human Resource Management | 35 |
