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2022 Best Value Bachelor’s Degree Colleges for Digital Marketing

7 Ranked Colleges
42 Degrees Awarded
$21,400 Avg Net Price*
Best Value Digital Marketing Schools for a Bachelor's

It’s not easy to decide which college to attend when there so many options available for students. College Factual was founded, in part, to help students make the decision as to what would be the best school for them. Our “Best Value Digital Marketing Schools for a Bachelor’s” ranking is part of that endeavor.

Digital Marketing is one of the most popular majors in the nation, ranking of all the majors we analyze. In 2019-2020, 214 degrees were awarded to students with this major.

At the bachelor’s degree level specifically, there were 42 digital marketing graduates with average earnings and debt of $38,303 and $24,501 respectively.

This year’s “Best Value Digital Marketing Schools for a Bachelor’s” ranking analyzed 7 colleges that offered a degree in digital marketing. This ranking identifies schools with high-quality digital marketing programs that also have a lower cost than schools of similar quality.

Some of the factors we look at when determining these rankings are overall quality of the digital marketing program at the school and the cost of the school after aid is awarded among other things. For more information, check out our ranking methodology.

More Ways to Rank Digital Marketing Schools

Since picking the right college can be one of the most important decisions of your life, we’ve developed the “Best Value Digital Marketing Schools for a Bachelor’s” ranking, along with many other major-related rankings, to help you make that decision.

To further help you make the college decision, we’ve developed a unique tool called College Combat that allows you to compare schools based on the factors that matter the most to you. We encourage you to try it out and pit your favorite colleges and universities head to head! If you don’t have time right now, you can bookmark it for later.

Best Value Digital Marketing Schools for a Bachelor’s

The following schools top our list of the Best Best Value Digital Marketing Schools for a Bachelor’s.

Top 7 Best Value Bachelor’s Degree Colleges for Digital Marketing

#1

Wilmington University

New Castle, Delaware
#5 in overall quality

You’ll join some of the best and brightest minds around if you attend Wilmington University. The school came in at #1 for the Best Value Digital Marketing Schools for a Bachelor’s. Located in New Castle, Delaware, this fairly large private not-for-profit school awarded 1 diplomas to qualified bachelors’s digital marketing students in 2019-2020.

Wilmington University also made our “Best Digital Marketing Bachelor’s Degree Schools” list, coming in at #5. The yearly cost to attend Wilmington University is $14,683 for Bachelor’s Degree Digital Marketing students.

Full Wilmington University Digital Marketing Report

#2

Fashion Institute of Technology

New York, New York
#2 in overall quality

Out of the 7 schools in the Best Value Digital Marketing Schools for a Bachelor’s that were part of this year’s ranking, Fashion Institute of Technology landed the #2 spot on the list. This medium-sized school is located in New York, New York, and it awarded 18 bachelors’s digital marketing degrees in 2019-2020.

FIT SUNY not only placed well in this ranking. It is also #2 on our “Best Digital Marketing Bachelor’s Degree Schools” list. It costs about $10,523 for Bachelor’s Degree Digital Marketing students per year to attend Fashion Institute of Technology.

The school has an impressive student loan default rate. It’s only 3.8%, which is much lower than the national rate of 10.1%. With a freshman retention rate of 88%, the school does an excellent job of retaining its students.

Full Fashion Institute of Technology Digital Marketing Report

#3

Mid-America Christian University

Oklahoma City, Oklahoma
#7 in overall quality

You’ll join some of the best and brightest minds around if you attend Mid-America Christian University. The school came in at #3 for the Best Value Digital Marketing Schools for a Bachelor’s. MACU is a private not-for-profit institution located in Oklahoma City, Oklahoma. The school has a small population, and it awarded 2 bachelors’s degrees in 2019-2020.

In addition to being on our bachelor’s degree digital marketing students list, MACU has also earned the #7 rank in our “Best Digital Marketing Bachelor’s Degree Schools” ranking. It costs about $20,746 for Bachelor’s Degree Digital Marketing students per year to attend MACU.

Read full report on Digital Marketing at Mid-America Christian University

#4

Thomas College

Waterville, Maine
#6 in overall quality

You’ll be in good company if you decide to attend Thomas College. It ranked #4 on our 2022 Best Value Digital Marketing Schools for a Bachelor’s list. Thomas College is a small school located in Waterville, Maine that handed out 1 bachelors’s digital marketing degrees in 2019-2020.

As a testament to the quality of education offered at Thomas College, the school also landed the #6 spot in our “Best Digital Marketing Bachelor’s Degree Schools” ranking. The estimated yearly cost for Thomas College is $20,819 for bachelor’s degree digital marketing students.

Full Thomas College Digital Marketing Report

#5

Millikin University

Decatur, Illinois
#3 in overall quality

You’ll join some of the best and brightest minds around if you attend Millikin University. The school came in at #5 for the Best Value Digital Marketing Schools for a Bachelor’s. Located in Decatur, Illinois, this small private not-for-profit school awarded 11 degrees to qualified bachelors’s digital marketing students in 2019-2020.

As a testament to the quality of education offered at Millikin, the school also landed the #3 spot in our “Best Digital Marketing Bachelor’s Degree Schools” ranking. It costs about $21,331 for bachelor’s degree digital marketing students per year to attend Millikin.

With a student-to-faculty ratio of 10 to 1, it’s easy to see that the school is committed to helping their undergraduates succeed.

Full Millikin University Digital Marketing Report

#6

Bryant University

Smithfield, Rhode Island
#1 in overall quality

With a ranking of #6, Bryant University did quite well on the 2022 Best Value Digital Marketing Schools for a Bachelor’s list. Located in Smithfield, Rhode Island, this small private not-for-profit school handed out 8 diplomas to qualified bachelors’s digital marketing students in 2019-2020.

Bryant also took the #1 spot in our “Best Digital Marketing Bachelor’s Degree Schools” ranking. The yearly cost to attend Bryant University is $39,234 for Bachelor’s Degree Digital Marketing students.

The low student loan default rate of 2.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 89%.

Full Bryant University Digital Marketing Report

#7

Juniata College

Huntingdon, Pennsylvania
#4 in overall quality

Juniata College landed the #7 spot on the 2022 Best Value Digital Marketing Schools for a Bachelor’s ranking. Juniata is a small school located in Huntingdon, Pennsylvania that handed out 1 bachelors’s digital marketing degrees in 2019-2020.

As a testament to the quality of education offered at Juniata, the school also landed the #4 spot in our “Best Digital Marketing Bachelor’s Degree Schools” ranking. The estimated yearly cost for Juniata is $22,597 for bachelor’s degree digital marketing students.

The low student loan default rate of 3.1% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The school has an excellent freshman retention rate of 85%, which means students like the school well enough to return for a second year.

Full Juniata College Digital Marketing Report

Notes and References

References

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Information about the national average student loan default rate is from the U.S. Department of Education and refers to data about the 2016 borrower cohort tracking period for which the cohort default rate (CDR) was 10.1%.

Read more about our data sources and methodologies

Footnotes

  • *Average salary, average net price, and average tuition and fees are for the top schools only.
  • Some schools otherwise deserving of recognition may have been removed from this ranking in the event that new data identified post-publication warranted it, or at the request of the school.

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