2027 Best Value Marketing Research Schools in the New England Region

[Marketing Research](/majors/business-management-marketing-sales/marketing/marketing-research/) programs reward a close look at where your money goes furthest. The schools below stand out for delivering a strong marketing research education at a price that pays off.
To produce this 2027 ranking, College Factual evaluated 5 schools on the balance of cost and outcomes for marketing research students.
What’s on this page:
2027 Best Value Marketing Research Schools in the New England Region
If you want to know which schools deliver the best value for the marketing research degrees they offer, see the list below.
Best Value Marketing Research Schools
For return on investment in marketing research, no school beat Westfield State University this year. Set in the suburb of Westfield, Westfield State University is a moderately-sized public institution. Expect in-state tuition and fees of around $12,179, with out-of-state students paying around $18,259. Typical student debt for marketing research graduates is $25,910. Early-career marketing research graduates make about $46,645. That is a strong return on a $25,910 median debt. Westfield State University admits about 81% of applicants.
A rank of #2 makes Plymouth State University one of the best values for marketing research. Plymouth State University is a mid-sized public school located in the town of Plymouth. The average in-state cost of tuition and fees is $14,626, with out-of-state students paying around $25,566. Marketing Research graduates carry a median of $26,563 in student loans. Early-career marketing research graduates make about $44,487. Set against $26,563 in median debt, that is a healthy payoff. Plymouth State University admits about 88% of applicants.
The strong cost-to-outcome balance at Nichols College earned it the #3 place for marketing research. Set in the suburb of Dudley, Nichols College is a small private not-for-profit institution. In-state tuition and fees average $42,705. Students borrow a median of $27,000 to complete the marketing research program here. Soon after graduation, marketing research degree recipients from Nichols College generally make around $52,388. Weighed against typical debt, the earnings make a compelling case for value. Roughly 81% of applicants are accepted.
Students looking for strong value in marketing research will find it at University Of New Haven, which ranked #4. Located in the suburb of West Haven, University Of New Haven is a large private not-for-profit university. In-state tuition and fees average $47,332. Typical student debt for marketing research graduates is $26,000. Early-career marketing research graduates make about $49,615. Set against $26,000 in median debt, that is a healthy payoff. The acceptance rate is 60%.
Students looking for strong value in marketing research will find it at Fairfield University, which ranked #5. Located in the suburb of Fairfield, Fairfield University is a moderately-sized private not-for-profit university. Students from in state pay about $58,400 in tuition and fees. Marketing Research graduates carry a median of $27,000 in student loans. Soon after graduation, marketing research degree recipients from Fairfield University generally make around $53,891. Weighed against typical debt, the earnings make a compelling case for value. Roughly 33% of applicants are accepted.
Narrow Marketing Research Schools by State
More Marketing Research Rankings
View All Marketing Research Rankings >
Notes and References
This list is compiled by College Factual (MF_RANKING_2025), 2027 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 5 schools evaluated.
*Averages shown above reflect the top 5 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.