2027 Best Marketing Research Schools in the Southwest Region
Marketing Research is a field worth a close look when choosing where to study. A focused field like this rewards careful comparison of the schools that offer it.
For its 2027 ranking, College Factual looked at 1 schools in the United States to determine which ones were the best for marketing research students pursuing a degree.
What’s on this page:
Best Schools for Marketing Research in the Southwest Region
Below are the schools that deliver the strongest overall marketing research education in the Southwest Region.
Top Schools in Marketing Research
Leading the list is Texas Tech University, our #1 school for marketing research. Located in the city of Lubbock, Texas Tech University is a very large public university. The six-year graduation rate is 69%. Texas Tech University awarded about 16 marketing research degrees in the most recent data year. Graduates of the marketing research program make about $49,773 in their early career. Texas Tech University graduates carry a median of $21,117 in student loans.
Get the full marketing research details for Texas Tech University
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Notes and References
This ranking is produced by College Factual (MF_RANKING_2025), 2027 edition. Schools are scored on a blend of student outcomes (graduation rate, post-graduation earnings), affordability, and program focus, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Top Ranked · 1 school evaluated.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.
