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2026 Best Marketing Research Schools in the Southwest Region

2 Colleges in the United States
48 Marketing Research Degrees Awarded
$48,263 Avg Early-Career Salary

Marketing Research is a field worth a close look when choosing where to study. A focused field like this rewards careful comparison of the schools that offer it.

For its 2026 ranking, College Factual looked at 12 schools in the United States to determine which ones were the best for marketing research students pursuing a degree.

What’s on this page:

Best Schools for Marketing Research in the Southwest Region

If you are not interested in a particular degree level and want to know which schools are the overall best at delivering an education for the marketing research degrees they offer, see the list below.

Top Schools in Marketing Research

1

Leading the list is Texas Tech University, our #1 school for marketing research. Texas Tech University is a very large public school located in the city of Lubbock. Texas Tech University graduates 69% of students within six years. There were roughly 22 marketing research students who graduated with this degree at Texas Tech University in the most recent data year. Marketing Research graduates of Texas Tech University earn a median of $49,773 early in their careers. Typical student debt for the program is $21,117. Read more about the marketing research program at Texas Tech University

2

Texas State University San Marcos is a great choice for students pursuing a degree in marketing research, landing the #2 spot this year. Located in the city of San Marcos, Texas State University San Marcos is a very large public university. Texas State University San Marcos graduates 55% of students within six years. About 11 marketing research degrees were awarded at Texas State University San Marcos in the most recent year. Students who receive their marketing research degree from Texas State University San Marcos earn around $48,072 in the first couple years of their career. Texas State University San Marcos graduates carry a median of $21,500 in student loans. Get the full marketing research details for Texas State University San Marcos

3

A rank of #3 makes Chandler Gilbert Community College one of the top schools for marketing research. Chandler Gilbert Community College is a large public school located in the city of Chandler. Chandler Gilbert Community College awarded about 15 marketing research degrees in the most recent data year. Graduates of the marketing research program make about $46,943 in their early career. Chandler Gilbert Community College graduates carry a median of $10,447 in student loans. More information about a degree in marketing research from Chandler Gilbert Community College

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Notes and References

The ranking above is published by College Factual (MF_RANKING_2025), 2026 edition. Schools are scored on a blend of student outcomes (graduation rate, post-graduation earnings), affordability, and program focus, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).

Ranking method: College Major Top Ranked · 12 schools evaluated.

More about our data sources and methodologies.

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