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Emerson College Bachelor’s in Marketing

64 Bachelor's Degrees Awarded
$44,635 Average Salary
$25,500 Average Student Debt

The main focus area for this major is Marketing/Marketing Management, General. For more details on this concentration, visit its profile page.

Marketing is a major offered under the business, management and marketing program of study at Emerson College. We’ve pulled together some essential information you should know about the bachelor’s degree program in marketing, including how many students graduate each year, the ethnic diversity of these students, whether or not the degree is offered online, and more.

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Rankings for the Emerson Bachelor’s in Marketing

#118 in the U.S
#8 in Massachusetts

Each year, we produce a number of different types of college rankings to help students decide which school is the best fit for them. Emerson was ranked #118 on College Factual's most recent list of the best schools for marketing majors. This puts the bachelor's program at the school solidly in the top 15% of all colleges and universities in the country. It is also ranked #8 in Massachusetts.

Here are some of the other rankings for Emerson.

Ranking TypeRank
Most Focused Master’s Degree Colleges for Marketing4
Most Focused Colleges for Marketing8
Most Popular Master’s Degree Colleges for Marketing17
Best Marketing Master’s Degree Schools23
Most Focused Bachelor’s Degree Colleges for Marketing48
Best Marketing Master’s Degree Colleges for Veterans70
Highest Paid Master’s Degree Marketing Graduates78
Best Value Master’s Degree Colleges for Marketing88
Best Value Master’s Degree Colleges for Marketing (Income Over $110k)95
Best Value Master’s Degree Colleges for Marketing (Income $75-$110k)97
Best Value Master’s Degree Colleges for Marketing (Income $30-$48k)97
Best Value Master’s Degree Colleges for Marketing (Income $48-$75k)97
Best Marketing Bachelor’s Degree Schools98
Best Value Master’s Degree Colleges for Marketing (Income $0-$30k)98
Best Value Master’s Degree Colleges for Marketing (With Aid)101
Best Marketing Schools118
Most Popular Colleges for Marketing123
Most Popular Bachelor’s Degree Colleges for Marketing211
Highest Paid Bachelor’s Degree Marketing Graduates264
Best Marketing Bachelor’s Degree Colleges for Veterans427
Best Marketing Colleges for Veterans482
Highest Paid Marketing Graduates511
Best Value Bachelor’s Degree Colleges for Marketing (Income Over $110k)695
Best Value Bachelor’s Degree Colleges for Marketing (Income $48-$75k)696
Best Value Bachelor’s Degree Colleges for Marketing (Income $30-$48k)698
Best Value Bachelor’s Degree Colleges for Marketing (Income $75-$110k)698
Best Value Bachelor’s Degree Colleges for Marketing (Income $0-$30k)699
Best Value Bachelor’s Degree Colleges for Marketing708
Best Value Bachelor’s Degree Colleges for Marketing (With Aid)711
Best Value Colleges for Marketing830
Best Value Colleges for Marketing (Income Over $110k)833
Best Value Colleges for Marketing (Income $48-$75k)847
Best Value Colleges for Marketing (Income $75-$110k)848
Best Value Colleges for Marketing (Income $30-$48k)854
Best Value Colleges for Marketing (Income $0-$30k)857
Best Value Colleges for Marketing (With Aid)871

How Much Does a Bachelor’s in Marketing from Emerson Cost?

$50,444 Average Tuition and Fees (In-State)
$25,500 Average Student Debt

Emerson Undergraduate Tuition and Fees

In 2019-2020, the average part-time undergraduate tuition at Emerson was $1,548 per credit hour for both in-state and out-of-state students. The average full-time tuition and fees for undergraduates are shown in the table below.

In StateOut of State
Tuition$49,536$49,536
Fees$908$908
Books and Supplies$1,200$1,200
On Campus Room and Board$18,768$18,768
On Campus Other Expenses$3,410$3,410

Learn more about Emerson tuition and fees.

Emerson Marketing Bachelor’s Student Debt

You may also want to consider how much in student loans you’ll need when thinking about the overall cost to attend a school. Marketing students who received their bachelor’s degree at Emerson took out an average of $25,500 in student loans. That is 6% higher than the national average of $24,055.

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How Much Can You Make With a Bachelor’s in Marketing From Emerson?

$44,635 Average Salary
High Earnings Boost

marketing who receive their bachelor’s degree from Emerson make an average of $44,635 a year during the early days of their career. That is 13% higher than the national average of $39,622.

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Does Emerson Offer an Online Bachelor’s in Marketing?

Emerson does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the Emerson Online Learning page.

Emerson Bachelor’s Student Diversity for Marketing

64 Bachelor's Degrees Awarded
78.1% Women
25.0% Racial-Ethnic Minorities*
There were 64 bachelor’s degrees in marketing awarded during the 2019-2020 academic year. Information about those students is shown below.

Male-to-Female Ratio

About 78.1% of the students who received their Bachelor’s in marketing in 2019-2020 were women. This is higher than the nationwide number of 53.5%.

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Racial-Ethnic Diversity

Of those graduates who received a bachelor’s degree in marketing at Emerson in 2019-2020, 25.0% were racial-ethnic minorities*. This is about the same as the nationwide number of 27%.

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Race/EthnicityNumber of Students
Asian2
Black or African American1
Hispanic or Latino11
Native American or Alaska Native0
Native Hawaiian or Pacific Islander0
White30
International Students18
Other Races/Ethnicities2

Bachelor’s in Marketing Focus Areas at Emerson

Marketing students may decide to major in one of the following focus areas.

Focus AreaAnnual Graduates
Marketing/Marketing Management, General64

You may also be interested in one of these majors related to marketing.

Related MajorAnnual Graduates
General Business/Commerce33

View All Marketing Related Majors >

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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