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2023 Most Popular Master’s Degree Colleges for Marketing/Marketing Management, General

121 Ranked Colleges
2,560 Degrees Awarded
$33,000 Avg Cost*
Most Well Attended Marketing Management Major for a Master's

With all of the options students have for higher education today, it can be tough to choose which direction to take. College Factual was founded, in part, to help students make the decision as to what would be the best school for them. Our “Most Well Attended Marketing Management Major for a Master’s” ranking is part of that endeavor.

In 2020-2021, 50,275 people earned their degree in marketing/marketing management, general, making the major the 12th most popular in the United States.

At the master’s degree level specifically, there were 2,560 marketing/marketing management, general graduates with average earnings and debt of $58,425 and $0 respectively.

This year’s “Most Well Attended Marketing Management Major for a Master’s” ranking analyzed 121 colleges that offered a degree in marketing/marketing management, general. The schools that top this list are recognized because they have one of the most popular marketing/marketing management, general programs in the United States.

See our ranking methodology to learn more.

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The marketing management school you choose to invest your time and money in matters. To help you make the decision that is right for you, we’ve developed a number of major-specific rankings, including this list of “Most Well Attended Marketing Management Major for a Master’s”.

In addition to College Factual’s rankings, you may want to take a look at College Combat, our unique tool that lets you pit your favorite schools head-to-head and compare how they rate on factors that most interest you. Go ahead and give it a try, or bookmark the link so you can check it out later.

Most Well Attended Marketing Management Major for a Master’s

The colleges and universities below are the best for master’s degree marketing management students.

1
Northwestern crest
Northwestern University
Evanston, Illinois

Out of the 121 schools in the Most Well Attended Marketing Management Major for a Master’s that were part of this year’s ranking, Northwestern University landed the #1 spot on the list. Northwestern is a large school located in Evanston, Illinois that handed out 248 masters’s marketing management degrees in 2020-2021.

Since the school has a undergrad student-to-faculty ratio of 6 to 1, those pursuing a degree will have more opportunities to interact with their professors. Students who start out at the school are likely to stick around. The freshman retention rate is 97%. The school has an impressive undergrad student loan default rate. It’s only 0.6%, which is much lower than the national rate of 10.1%.

Full Northwestern Marketing/Marketing Management, General Report

2
SNHU crest
Southern New Hampshire University
Manchester, New Hampshire

Out of the 121 schools in the Most Well Attended Marketing Management Major for a Master’s that were part of this year’s ranking, Southern New Hampshire University landed the #2 spot on the list. Located in Manchester, New Hampshire, this large private not-for-profit school handed out 170 diplomas to qualified masters’s marketing management students in 2020-2021.

Read full report on Marketing/Marketing Management, General at SNHU

3

You’ll be in good company if you decide to attend Florida International University. It ranked #3 on our 2023 Most Well Attended Marketing Management Major for a Master’s list. This large school is located in Miami, Florida, and it awarded 147 masters’s marketing management degrees in 2020-2021.

The school has an excellent freshman retention rate of 91%, which means students like the school well enough to return for a second year. The school has an impressive undergrad student loan default rate. It’s only 4.4%, which is much lower than the national rate of 10.1%.

Read full report on Marketing/Marketing Management, General at FIU

4
Johns Hopkins crest
Johns Hopkins University
Baltimore, Maryland

You’ll join some of the best and brightest minds around if you attend Johns Hopkins University. The school came in at #4 for the Most Well Attended Marketing Management Major for a Master’s. Johns Hopkins University is a large school located in Baltimore, Maryland that handed out 145 masters’s marketing management degrees in 2020-2021.

The impressive undergraduate student-to-faculty ratio of 6 to 1 means that students may have more opportunities to work more closely with their professors than they would at other schools. The school has an excellent freshman retention rate of 97%, which means students like the school well enough to return for a second year. The school has an impressive undergrad student loan default rate. It’s only 1.3%, which is much lower than the national rate of 10.1%.

Read more about Marketing/Marketing Management, General at Johns Hopkins University

5
UA crest
The University of Alabama
Tuscaloosa, Alabama

Out of the 121 schools in the Most Well Attended Marketing Management Major for a Master’s that were part of this year’s ranking, The University of Alabama landed the #5 spot on the list. UA is a large school located in Tuscaloosa, Alabama that handed out 137 masters’s marketing management degrees in 2020-2021.

The low undergrad student loan default rate of 4.0% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a freshman retention rate of 87%, the school does an excellent job of retaining its undergraduate students.

Full UA Marketing/Marketing Management, General Report

6
Full Sail University crest
Full Sail University
Winter Park, Florida

Full Sail University ranked #6 on this year’s Most Well Attended Marketing Management Major for a Master’s list. This large school is located in Winter Park, Florida, and it awarded 93 masters’s marketing management degrees in 2020-2021.

Read full report on Marketing/Marketing Management, General at Full Sail University

7

University of Toledo did quite well in the 2023 Most Well Attended Marketing Management Major for a Master’s ranking, coming in at #7. University of Toledo is located in Toledo, Ohio and, has a fairly large student population. In 2020-2021, this school awarded 76 masters’s marketing management degrees to qualified students.

Full University of Toledo Marketing/Marketing Management, General Report

8
Vanderbilt crest
Vanderbilt University
Nashville, Tennessee

Vanderbilt University did quite well in the 2023 Most Well Attended Marketing Management Major for a Master’s ranking, coming in at #8. This fairly large school is located in Nashville, Tennessee, and it awarded 69 masters’s marketing management degrees in 2020-2021.

Students who start out at the school are likely to stick around. The freshman retention rate is 96%. The school has an impressive undergrad student loan default rate. It’s only 0.9%, which is much lower than the national rate of 10.1%. The undergraduate student-to-faculty ratio of 8 to 1 is a sign that students will have more opportunities to engage with their professors one-on-one.

Full Vanderbilt Marketing/Marketing Management, General Report

9
UPenn crest
University of Pennsylvania
Philadelphia, Pennsylvania

University of Pennsylvania did quite well in the 2023 Most Well Attended Marketing Management Major for a Master’s ranking, coming in at #9. This large school is located in Philadelphia, Pennsylvania, and it awarded 68 masters’s marketing management degrees in 2020-2021.

The low undergrad student loan default rate of 0.9% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The undergraduate student-to-faculty ratio of 6 to 1 is a sign that students will have more opportunities to engage with their professors one-on-one. Students who start out at the school are likely to stick around. The freshman retention rate is 95%.

Read full report on Marketing/Marketing Management, General at UPenn

9

Texas A&M University - College Station ranked #9 on this year’s Most Well Attended Marketing Management Major for a Master’s list. Texas A&M University - College Station is a large school located in College Station, Texas that handed out 68 masters’s marketing management degrees in 2020-2021.

The school has an impressive undergrad student loan default rate. It’s only 2.2%, which is much lower than the national rate of 10.1%. With a freshman retention rate of 94%, the school does an excellent job of retaining its undergraduate students.

Full Texas A&M University - College Station Marketing/Marketing Management, General Report

11
NUS Florida crest
Nova Southeastern University
Fort Lauderdale, Florida

Nova Southeastern University ranked #11 on this year’s Most Well Attended Marketing Management Major for a Master’s list. NUS Florida is a large school located in Fort Lauderdale, Florida that handed out 62 masters’s marketing management degrees in 2020-2021.

The undergrad student loan default rate at the school is 1.9%, which is quite low when compared to the national default rate of 10.1%.

Read more about Marketing/Marketing Management, General at NUS Florida

12
Liberty University crest
Liberty University
Lynchburg, Virginia

With a ranking of #12, Liberty University did quite well on the 2023 Most Well Attended Marketing Management Major for a Master’s list. This large school is located in Lynchburg, Virginia, and it awarded 61 masters’s marketing management degrees in 2020-2021.

Read more about Marketing/Marketing Management, General at Liberty University

13

The University of Texas at Dallas ranked #13 on this year’s Most Well Attended Marketing Management Major for a Master’s list. Located in Richardson, Texas, this large public school awarded 58 diplomas to qualified masters’s marketing management students in 2020-2021.

Students who start out at the school are likely to stick around. The freshman retention rate is 90%. The school has an impressive undergrad student loan default rate. It’s only 3.8%, which is much lower than the national rate of 10.1%.

Read more about Marketing/Marketing Management, General at UT Dallas

14

University of Phoenix - Arizona came in at #14 in this year’s edition of the Most Well Attended Marketing Management Major for a Master’s ranking. University of Phoenix - Arizona is a large school located in Tempe, Arizona that handed out 56 masters’s marketing management degrees in 2020-2021.

Read full report on Marketing/Marketing Management, General at UOPX - Arizona

15

University of South Florida - Main Campus came in at #15 in this year’s edition of the Most Well Attended Marketing Management Major for a Master’s ranking. University of South Florida - Main Campus is a large public school situated in Tampa, Florida. It awarded 55 masters’s marketing management degrees in 2020-2021.

The school has an impressive undergrad student loan default rate. It’s only 3.3%, which is much lower than the national rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 92%.

Full USF Tampa Marketing/Marketing Management, General Report

16
Hofstra crest
Hofstra University
Hempstead, New York

Hofstra University did quite well in the 2023 Most Well Attended Marketing Management Major for a Master’s ranking, coming in at #16. Hofstra University is located in Hempstead, New York and, has a fairly large student population. In 2020-2021, this school awarded 39 masters’s marketing management degrees to qualified students.

The undergrad student loan default rate at the school is 1.9%, which is quite low when compared to the national default rate of 10.1%.

Read more about Marketing/Marketing Management, General at Hofstra University

17

University of Illinois at Urbana-Champaign ranked #17 on this year’s Most Well Attended Marketing Management Major for a Master’s list. UIUC is a large school located in Champaign, Illinois that handed out 38 masters’s marketing management degrees in 2020-2021.

With a freshman retention rate of 94%, the school does an excellent job of retaining its undergraduate students. The undergrad student loan default rate at the school is 2.3%, which is quite low when compared to the national default rate of 10.1%.

Read full report on Marketing/Marketing Management, General at UIUC

18
UH crest
University of Houston
Houston, Texas

University of Houston landed the #18 spot on the 2023 Most Well Attended Marketing Management Major for a Master’s ranking. UH is a large public school situated in Houston, Texas. It awarded 37 masters’s marketing management degrees in 2020-2021.

The low undergrad student loan default rate of 4.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. The school has an excellent freshman retention rate of 86%, which means students like the school well enough to return for a second year.

Read more about Marketing/Marketing Management, General at UH

19

University of Cincinnati - Main Campus came in at #19 in this year’s edition of the Most Well Attended Marketing Management Major for a Master’s ranking. UC is a large school located in Cincinnati, Ohio that handed out 36 masters’s marketing management degrees in 2020-2021.

The low undergrad student loan default rate of 4.7% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a freshman retention rate of 88%, the school does an excellent job of retaining its undergraduate students.

Read full report on Marketing/Marketing Management, General at University of Cincinnati - Main Campus

20

Texas A&M University - Commerce landed the #20 spot on the 2023 Most Well Attended Marketing Management Major for a Master’s ranking. Texas A&M University - Commerce is a fairly large public school situated in Commerce, Texas. It awarded 35 masters’s marketing management degrees in 2020-2021.

Read full report on Marketing/Marketing Management, General at Texas A&M Commerce

21
DePaul crest
DePaul University
Chicago, Illinois

DePaul University did quite well in the 2023 Most Well Attended Marketing Management Major for a Master’s ranking, coming in at #21. Located in Chicago, Illinois, this large private not-for-profit school awarded 34 degrees to qualified masters’s marketing management students in 2020-2021.

The low undergrad student loan default rate of 3.7% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Marketing/Marketing Management, General at DePaul

22
SUNY Stony Brook crest
Stony Brook University
Stony Brook, New York

With a ranking of #22, Stony Brook University did quite well on the 2023 Most Well Attended Marketing Management Major for a Master’s list. Stony Brook University is a large public school situated in Stony Brook, New York. It awarded 30 masters’s marketing management degrees in 2020-2021.

Students who start out at the school are likely to stick around. The freshman retention rate is 90%. The school has an impressive undergrad student loan default rate. It’s only 2.0%, which is much lower than the national rate of 10.1%.

Full Stony Brook University Marketing/Marketing Management, General Report

22

University of Colorado Denver/Anschutz Medical Campus did quite well in the 2023 Most Well Attended Marketing Management Major for a Master’s ranking, coming in at #22. CU Anschutz is located in Denver, Colorado and, has a large student population. In 2020-2021, this school awarded 30 masters’s marketing management degrees to qualified students.

The school has an impressive undergrad student loan default rate. It’s only 2.8%, which is much lower than the national rate of 10.1%.

Read more about Marketing/Marketing Management, General at University of Colorado Denver/Anschutz Medical Campus

24
SCU crest
Santa Clara University
Santa Clara, California

Santa Clara University landed the #24 spot on the 2023 Most Well Attended Marketing Management Major for a Master’s ranking. Santa Clara, California is the setting for this medium-sized institution of higher learning. The private not-for-profit school handed out masters’s marketing management degrees to 29 students in 2020-2021.

The school has an impressive undergrad student loan default rate. It’s only 0.7%, which is much lower than the national rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 93%.

Read more about Marketing/Marketing Management, General at Santa Clara University

25
CLU crest
California Lutheran University
Thousand Oaks, California

With a ranking of #25, California Lutheran University did quite well on the 2023 Most Well Attended Marketing Management Major for a Master’s list. This small school is located in Thousand Oaks, California, and it awarded 28 masters’s marketing management degrees in 2020-2021.

The school has an impressive undergrad student loan default rate. It’s only 2.7%, which is much lower than the national rate of 10.1%.

Full California Lutheran University Marketing/Marketing Management, General Report

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