2027 Best Value Marketing Schools in Pennsylvania

[Marketing](/majors/business-management-marketing-sales/marketing/) programs reward a close look at where your money goes furthest. The schools below stand out for delivering a strong marketing education at a price that pays off.
For its 2027 best-value ranking, College Factual looked at 37 schools to find the best return on investment for marketing students.
What’s on this page:
2027 Best Value Marketing Schools in Pennsylvania
If you want to know which schools deliver the best value for the marketing degrees they offer, see the list below.
Best Value Marketing Schools
Indiana University Of Pennsylvania Main Campus earned the #1 spot for value among marketing schools in Pennsylvania. Indiana University Of Pennsylvania Main Campus is a large public school located in the town of Indiana. Students from in state pay about $11,380 in tuition and fees, compared with $16,297 for out-of-state students. Typical student debt for marketing graduates is $26,676. Early-career marketing graduates make about $39,247. That is a strong return on a $26,676 median debt. Indiana University Of Pennsylvania Main Campus admits about 91% of applicants.
Students looking for strong value in marketing will find it at University Of Pittsburgh Johnstown, which ranked #2. Set in the suburb of Johnstown, University Of Pittsburgh Johnstown is a small public institution. Expect in-state tuition and fees of around $14,906, while out-of-state students pay about $26,780. Marketing graduates carry a median of $25,606 in student loans. Soon after graduation, marketing degree recipients from University Of Pittsburgh Johnstown generally make around $46,239. Set against $25,606 in median debt, that is a healthy payoff. Roughly 95% of applicants are accepted.
East Stroudsburg University Of Pennsylvania is a great value for students pursuing a degree in marketing, landing the #3 spot this year. East Stroudsburg University Of Pennsylvania is a moderately-sized public school located in the town of East Stroudsburg. Expect in-state tuition and fees of around $11,236, with out-of-state students paying around $19,202. Typical student debt for marketing graduates is $26,527. Soon after graduation, marketing degree recipients from East Stroudsburg University Of Pennsylvania generally make around $39,601. Weighed against typical debt, the earnings make a compelling case for value. Roughly 92% of applicants are accepted.
A rank of #4 makes Pennsylvania Western University one of the best values for marketing. Set in the town of California, Pennsylvania Western University is a large public institution. The average in-state cost of tuition and fees is $11,436, with out-of-state students paying around $16,054. Marketing graduates carry a median of $28,263 in student loans. Marketing graduates of Pennsylvania Western University earn a median of $42,465 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 94%.
A rank of #5 makes Pennsylvania State University World Campus one of the best values for marketing. Pennsylvania State University World Campus is a large public school located in the city of University Park. Expect in-state tuition and fees of around $15,356. Students borrow a median of $25,000 to complete the marketing program here. Early-career marketing graduates make about $50,729. Set against $25,000 in median debt, that is a healthy payoff. The acceptance rate is 91%.
La Salle University placed #6 among the best values for marketing. Set in the city of Philadelphia, La Salle University is a mid-sized private not-for-profit institution. In-state tuition and fees average $37,800. Students borrow a median of $23,750 to complete the marketing program here. Marketing graduates of La Salle University earn a median of $38,994 early in their careers. That is a strong return on a $23,750 median debt. La Salle University admits about 97% of applicants.
York College Pennsylvania ranked #7 on our 2027 list of the best value marketing schools. Located in the suburb of York, York College Pennsylvania is a mid-sized private not-for-profit university. The average in-state cost of tuition and fees is $25,588. Marketing graduates carry a median of $26,043 in student loans. Early-career marketing graduates make about $46,326. Set against $26,043 in median debt, that is a healthy payoff. York College Pennsylvania admits about 74% of applicants.
Slippery Rock University Of Pennsylvania came in at #8 for value in marketing this year. Set in the town of Slippery Rock, Slippery Rock University Of Pennsylvania is a moderately-sized public institution. Students from in state pay about $10,568 in tuition and fees, while out-of-state students pay about $14,676. Marketing graduates carry a median of $25,346 in student loans. Early-career marketing graduates make about $44,207. Set against $25,346 in median debt, that is a healthy payoff. Slippery Rock University Of Pennsylvania admits about 72% of applicants.
Mercyhurst College landed the #9 spot for marketing value this year. Set in the city of Erie, Mercyhurst College is a mid-sized private not-for-profit institution. The average in-state cost of tuition and fees is $45,770. Marketing graduates carry a median of $26,000 in student loans. Early-career marketing graduates make about $33,783. That is a strong return on a $26,000 median debt. The acceptance rate is 81%.
Millersville University Of Pennsylvania landed the #10 spot for marketing value this year. Millersville University Of Pennsylvania is a moderately-sized public school located in the suburb of Millersville. Students from in state pay about $11,128 in tuition and fees, with out-of-state students paying around $22,952. Marketing graduates carry a median of $26,486 in student loans. Marketing graduates of Millersville University Of Pennsylvania earn a median of $47,049 early in their careers. That is a strong return on a $26,486 median debt. The acceptance rate is 86%.
Robert Morris University landed the #11 spot for marketing value this year. Located in the suburb of Moon Township, Robert Morris University is a moderately-sized private not-for-profit university. Students from in state pay about $35,770 in tuition and fees. Students borrow a median of $27,000 to complete the marketing program here. Early-career marketing graduates make about $43,274. Set against $27,000 in median debt, that is a healthy payoff. The acceptance rate is 90%.
Seton Hill University came in at #12 for value in marketing this year. Set in the suburb of Greensburg, Seton Hill University is a moderately-sized private not-for-profit institution. Students from in state pay about $42,944 in tuition and fees. Students borrow a median of $26,000 to complete the marketing program here. Marketing graduates of Seton Hill University earn a median of $53,485 early in their careers. Set against $26,000 in median debt, that is a healthy payoff. The acceptance rate is 80%.
Pennsylvania State University Penn State Harrisburg ranked #13 on our 2027 list of the best value marketing schools. Pennsylvania State University Penn State Harrisburg is a mid-sized public school located in the suburb of Middletown. Students from in state pay about $15,972 in tuition and fees, compared with $26,958 for out-of-state students. Typical student debt for marketing graduates is $25,000. Soon after graduation, marketing degree recipients from Pennsylvania State University Penn State Harrisburg generally make around $50,729. That is a strong return on a $25,000 median debt. Roughly 98% of applicants are accepted.
Kings College ranked #14 on our 2027 list of the best value marketing schools. Located in the city of Wilkes-Barre, Kings College is a mid-sized private not-for-profit university. The average in-state cost of tuition and fees is $44,100. Typical student debt for marketing graduates is $26,775. Soon after graduation, marketing degree recipients from Kings College generally make around $40,666. That is a strong return on a $26,775 median debt. Kings College admits about 93% of applicants.
Marywood University came in at #15 for value in marketing this year. Marywood University is a mid-sized private not-for-profit school located in the city of Scranton. Expect in-state tuition and fees of around $41,420. Students borrow a median of $27,744 to complete the marketing program here. Marketing graduates of Marywood University earn a median of $53,292 early in their careers. Set against $27,744 in median debt, that is a healthy payoff. Roughly 61% of applicants are accepted.
Saint Vincent College placed #16 among the best values for marketing. Located in the suburb of Latrobe, Saint Vincent College is a small private not-for-profit university. In-state tuition and fees average $42,396. Typical student debt for marketing graduates is $27,000. Early-career marketing graduates make about $44,466. Weighed against typical debt, the earnings make a compelling case for value. Roughly 62% of applicants are accepted.
Shippensburg University Of Pennsylvania earned the #17 position for value in marketing this year. Located in the town of Shippensburg, Shippensburg University Of Pennsylvania is a moderately-sized public university. In-state tuition and fees average $13,570, with out-of-state students paying around $15,824. Marketing graduates carry a median of $26,000 in student loans. Soon after graduation, marketing degree recipients from Shippensburg University Of Pennsylvania generally make around $46,617. That is a strong return on a $26,000 median debt. The acceptance rate is 86%.
Saint Francis University placed #18 among the best values for marketing. Located in the rural area of Loretto, Saint Francis University is a mid-sized private not-for-profit university. The average in-state cost of tuition and fees is $26,388. Marketing graduates carry a median of $30,729 in student loans. Marketing graduates of Saint Francis University earn a median of $63,097 early in their careers. Set against $30,729 in median debt, that is a healthy payoff. The acceptance rate is 77%.
Pennsylvania State University Penn State Erie Behrend College landed the #19 spot for marketing value this year. Located in the suburb of Erie, Pennsylvania State University Penn State Erie Behrend College is a mid-sized public university. Expect in-state tuition and fees of around $15,972, while out-of-state students pay about $26,958. Typical student debt for marketing graduates is $25,000. Early-career marketing graduates make about $50,729. That is a strong return on a $25,000 median debt. Pennsylvania State University Penn State Erie Behrend College admits about 97% of applicants.
Widener University Main Campus landed the #20 spot for marketing value this year. Located in the suburb of Chester, Widener University Main Campus is a moderately-sized private not-for-profit university. In-state tuition and fees average $55,730. Students borrow a median of $26,561 to complete the marketing program here. Soon after graduation, marketing degree recipients from Widener University Main Campus generally make around $60,864. Weighed against typical debt, the earnings make a compelling case for value. Widener University Main Campus admits about 71% of applicants.
Messiah College placed #21 among the best values for marketing. Set in the suburb of Mechanicsburg, Messiah College is a mid-sized private not-for-profit institution. Expect in-state tuition and fees of around $42,240. Students borrow a median of $26,195 to complete the marketing program here. Marketing graduates of Messiah College earn a median of $45,748 early in their careers. That is a strong return on a $26,195 median debt. The acceptance rate is 79%.
Elizabethtown College landed the #22 spot for marketing value this year. Located in the suburb of Elizabethtown, Elizabethtown College is a mid-sized private not-for-profit university. Expect in-state tuition and fees of around $37,950. Typical student debt for marketing graduates is $26,599. Soon after graduation, marketing degree recipients from Elizabethtown College generally make around $57,397. That is a strong return on a $26,599 median debt. Roughly 78% of applicants are accepted.
Wilkes University placed #23 among the best values for marketing. Located in the city of Wilkes-Barre, Wilkes University is a moderately-sized private not-for-profit university. The average in-state cost of tuition and fees is $43,496. Typical student debt for marketing graduates is $26,000. Marketing graduates of Wilkes University earn a median of $42,038 early in their careers. That is a strong return on a $26,000 median debt. Roughly 91% of applicants are accepted.
University Of Pennsylvania landed the #24 spot for marketing value this year. Set in the city of Philadelphia, University Of Pennsylvania is a very large private not-for-profit institution. Expect in-state tuition and fees of around $68,686. Students borrow a median of $17,412 to complete the marketing program here. Early-career marketing graduates make about $133,273. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 5%.
Temple University ranked #25 on our 2027 list of the best value marketing schools. Set in the city of Philadelphia, Temple University is a very large public institution. Expect in-state tuition and fees of around $23,005, while out-of-state students pay about $38,805. Students borrow a median of $26,000 to complete the marketing program here. Early-career marketing graduates make about $47,460. Set against $26,000 in median debt, that is a healthy payoff. Temple University admits about 80% of applicants.
Rest of the Top 37 Best Value Marketing Schools
These schools also delivered strong value for marketing this year:
View All Marketing Rankings >
Notes and References
The ranking above is published by College Factual (MF_RANKING_2025), 2027 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 37 schools evaluated.
*Averages shown above reflect the top 37 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.