2027 Best Value Marketing Schools in Arkansas

[Marketing](/majors/business-management-marketing-sales/marketing/) is a field worth comparing on the balance of cost and outcomes. The best values balance affordable tuition against strong post-graduation earnings.
For its 2027 best-value ranking, College Factual looked at 8 schools to find the best return on investment for marketing students.
What’s on this page:
2027 Best Value Marketing Schools in Arkansas
If you want to know which schools deliver the best value for the marketing degrees they offer, see the list below.
Best Value Marketing Schools
Our analysis ranked University Of Arkansas Fort Smith the best value for a degree in marketing in Arkansas. University Of Arkansas Fort Smith is a moderately-sized public school located in the city of Fort Smith. In-state tuition and fees average $7,334, compared with $12,182 for out-of-state students. Typical student debt for marketing graduates is $20,333. Early-career marketing graduates make about $39,204. That is a strong return on a $20,333 median debt. Roughly 80% of applicants are accepted.
Students looking for strong value in marketing will find it at Arkansas State University Main Campus, which ranked #2. Arkansas State University Main Campus is a very large public school located in the city of Jonesboro. Expect in-state tuition and fees of around $8,090, while out-of-state students pay about $14,522. Students borrow a median of $26,241 to complete the marketing program here. Soon after graduation, marketing degree recipients from Arkansas State University Main Campus generally make around $44,051. Weighed against typical debt, the earnings make a compelling case for value. Arkansas State University Main Campus admits about 82% of applicants.
Students looking for strong value in marketing will find it at Arkansas Tech University, which ranked #3. Set in the town of Russellville, Arkansas Tech University is a large public institution. Expect in-state tuition and fees of around $8,674, while out-of-state students pay about $14,668. Typical student debt for marketing graduates is $23,257. Marketing graduates of Arkansas Tech University earn a median of $45,115 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 96%.
University Of Central Arkansas came in at #4 on our 2027 list of the best value marketing schools. University Of Central Arkansas is a large public school located in the city of Conway. Expect in-state tuition and fees of around $10,523, with out-of-state students paying around $18,023. Marketing graduates carry a median of $20,633 in student loans. Soon after graduation, marketing degree recipients from University Of Central Arkansas generally make around $38,011. Weighed against typical debt, the earnings make a compelling case for value. Roughly 90% of applicants are accepted.
A rank of #5 makes University Of Arkansas At Little Rock one of the best values for marketing. Located in the city of Little Rock, University Of Arkansas At Little Rock is a large public university. In-state tuition and fees average $9,911, with out-of-state students paying around $22,721. Students borrow a median of $27,093 to complete the marketing program here. Marketing graduates of University Of Arkansas At Little Rock earn a median of $47,170 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. University Of Arkansas At Little Rock admits about 59% of applicants.
University Of Arkansas earned the #6 position for value in marketing this year. University Of Arkansas is a very large public school located in the city of Fayetteville. Students from in state pay about $10,104 in tuition and fees, compared with $29,966 for out-of-state students. Students borrow a median of $21,500 to complete the marketing program here. Early-career marketing graduates make about $50,045. Weighed against typical debt, the earnings make a compelling case for value. University Of Arkansas admits about 74% of applicants.
John Brown University earned the #7 position for value in marketing this year. Set in the town of Siloam Springs, John Brown University is a mid-sized private not-for-profit institution. Expect in-state tuition and fees of around $31,756. Typical student debt for marketing graduates is $25,216. Marketing graduates of John Brown University earn a median of $50,420 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. John Brown University admits about 76% of applicants.
Harding University ranked #8 on our 2027 list of the best value marketing schools. Harding University is a moderately-sized private not-for-profit school located in the town of Searcy. In-state tuition and fees average $25,962. Students borrow a median of $27,000 to complete the marketing program here. Soon after graduation, marketing degree recipients from Harding University generally make around $46,738. Set against $27,000 in median debt, that is a healthy payoff. Harding University admits about 70% of applicants.
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Notes and References
This ranking is produced by College Factual (MF_RANKING_2025), 2027 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 8 schools evaluated.
*Averages shown above reflect the top 8 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.