by our College Data Analytics TeamIn the latest year, 8 U.S. colleges awarded 57 degrees and certificates in Hospitality and Recreation Marketing Operations. Bachelor’s degrees are the most popular award, at 77% of graduates. College Factual ranks 2 schools in its 2027 Best Hospitality and Recreation Marketing Operations Schools ranking and compares their cost in a Best Value ranking. Graduates earn a median $38,124 one year after completing, rising to $59,835 after four years.
A degree in Hospitality and Recreation Marketing Operations involves the study of Hospitality And Recreation Marketing Operations. A Program That Prepares Individuals To Provide Marketing Services In The Hospitality And Leisure Fields. Includes Instruction In Hospitality Operations, Customer Sales And Assistance Operations And Techniques, Telephone Operations, Basic Office Management, Retail Sports, Recreation Equipment, Food And Beverage.
Source: IPEDS 2025; College Scorecard July 2026; BLS; O*NET; College Factual rankings 2027. Data as of: July 2026.
In the U.S., hospitality and recreation marketing operations draws strong interest, with 57 degrees awarded annually. 8 colleges award hospitality and recreation marketing operations degrees, an average of 7 graduates per school; the largest program awarded 27.
By level, the 57 awards include 44 bachelor’s degrees and 13 master’s degrees.
Women earned 35% of hospitality and recreation marketing operations degrees and certificates in the latest year (20 of 57). The largest groups of graduates by race and ethnicity are White (40) and Hispanic or Latino (4), and international students earned 6.
College Factual ranks 2 schools in its 2027 Best Hospitality and Recreation Marketing Operations Schools ranking, including 2 for bachelor’s degrees. It also ranks hospitality and recreation marketing operations schools within 2 states. In all, 8 colleges offer hospitality and recreation marketing operations programs; compare them by degree level below or in the Best Value Hospitality and Recreation Marketing Operations Colleges ranking, which weighs quality against cost.
The most common hospitality and recreation marketing operations credential is the bachelor’s degree: 44 of the 57 awarded in the latest year. Jobs related to hospitality and recreation marketing operations call most for Reading Comprehension, Critical Thinking and Active Listening, and for knowledge of Sales and Marketing, English Language and Customer and Personal Service, according to O*NET. The most important abilities are Written Comprehension, Oral Expression and Oral Comprehension.
Top skills, rated 0–5:
Top knowledge areas, rated 0–5:
How long a hospitality and recreation marketing operations degree takes:
| Degree | Typical Program Length | Graduates Annually |
|---|---|---|
| Bachelor’s Degree | 4 years | 44 |
| Master’s Degree | 1-3 years | 13 |
Bachelor’s degree is the most common level of education among workers in jobs related to hospitality and recreation marketing operations, at 54.8%.
| Level of Education | Percentage of Workers |
|---|---|
| Bachelor’s degree | 54.8% |
| Master’s degree | 28.6% |
| Associate’s degree (or other 2-year) | 4.5% |
| Some college courses | 3.7% |
| First professional degree | 2.7% |
| Post-baccalaureate certificate | 2.5% |
| High school diploma or equivalent | 1.7% |
| Postsecondary certificate | 1.5% |
Source: O*NET Online.
3 occupations are related to Hospitality and Recreation Marketing Operations, with an average median salary of $99,946; the strongest outlook belongs to Market Research Analysts and Marketing Specialists, at 10.3% projected job growth. Typical job titles include Technical Marketing Specialist, Marketing Specialist, Marketing Consultant and Social Media Specialist.
That occupation also has the most projected jobs of any related to hospitality and recreation marketing operations, at 671,367.
| Occupation | Projected Jobs | Expected Growth |
|---|---|---|
| Market Research Analysts and Marketing Specialists | 671,367 | 10.3% |
| Marketing Managers | 259,371 | -4.4% |
| Search Marketing Strategists | 199,758 | 8.2% |
Hospitality and Recreation Marketing Operations graduates earn a median $38,124 one year after completing their program, $59,835 after four years and $51,544 after five years, according to the U.S. Department of Education’s College Scorecard.
| Years Out | Median Earnings |
|---|---|
| 1 year | $38,124 |
| 4 years | $59,835 |
| 5 years | $51,544 |
Source: College Scorecard.
The same occupation is also the highest-paying one related to hospitality and recreation marketing operations, with a median salary of $124,518.
| Occupation | Median Annual Salary |
|---|---|
| Market Research Analysts and Marketing Specialists | $124,518 |
| Marketing Managers | $90,143 |
| Search Marketing Strategists | $85,177 |
Hospitality and Recreation Marketing Operations has 9 similar majors in the Business, Management & Marketing field, which together award 3,299 degrees a year; the largest are Fashion Merchandising (2,570), Special Products Marketing Operations (207) and Specialized Merchandising, Sales, and Marketing Operations, Other (195). Browse all Business, Management & Marketing majors or the full list of college majors.
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