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Business, Management & Marketing at Baylor University

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Business, Management & Marketing at Baylor University

We've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, and more. We've also included details on how Baylor ranks compared to other colleges offering a major in business, management and marketing.

Jump to any of the following sections:

Business, Management & Marketing Degrees Available at Baylor

  • Bachelor’s Degree in Business, Management & Marketing
  • Master’s Degree in Business, Management & Marketing

Baylor Business, Management & Marketing Rankings

Ranked at #6 in College Factual's most recent rankings, Baylor is in the top 1% of the country for business, management and marketing students pursuing a bachelor's degree. It is also ranked #1 in Texas.

Ranking Type Rank
Best Business, Management & Marketing Colleges for Veterans 7
Highest Paid Business, Management & Marketing Graduates 101

Popularity of Business, Management & Marketing at Baylor

During the 2017-2018 academic year, Baylor University handed out 1215 bachelor's degrees in business, management and marketing. Due to this, the school was ranked #61 out of all colleges and universities that offer this degree. This is an increase of 5% over the previous year when 1,156 degrees were handed out.

In 2018, 318 students received their master’s degree in business, management and marketing from Baylor. This makes it the #163 most popular school for business, management and marketing master’s degree candidates in the country.

Business, Management & Marketing Student Diversity at Baylor

Take a look at the following statistics related to the make-up of the business, management and marketing majors at Baylor University.

Baylor Business, Management & Marketing Bachelor’s Program

For the most recent academic year available, 51% of business, management and marketing bachelor's degrees went to men and 49% went to women.

Baylor Gender Breakdown of Business, Management & Marketing Bachelor's Degree Grads

The majority of bachelor's degree recipients in this major at Baylor are white. In the most recent graduating class for which data is available, 72% of students fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Baylor University with a bachelor's in business, management and marketing.

Ethnic Diversity of Business, Management & Marketing Majors at Baylor University
Ethnic Background Number of Students
Asian 51
Black or African American 42
Hispanic or Latino 114
White 876
Non-Resident Aliens 54
Other Races 78

Baylor Business, Management & Marketing Master’s Program

During the 2017-2018 academic year, 318 students graduated with a bachelor's degree in business, management and marketing from Baylor. About 63% were men and 37% were women.

Baylor Gender Breakdown of Business, Management & Marketing Master's Degree Grads

The majority of the students with this major are white. About 64% of 2018 graduates were in this category.

The following table and chart show the ethnic background for students who recently graduated from Baylor University with a master's in business, management and marketing.

Ethnic Diversity of Business, Management & Marketing Majors at Baylor University
Ethnic Background Number of Students
Asian 20
Black or African American 19
Hispanic or Latino 39
White 204
Non-Resident Aliens 9
Other Races 27

Areas of Concentration for Business, Management & Marketing

Business, Management and Marketing students may decide to concentrate in one of the following focus areas. Individual focus areas may not be available for all degree levels.

Concentration Annual Graduates
Business Administration & Management 358
Accounting 270
Marketing 169
Finance & Financial Management 144
Business/Managerial Economics 104
Management Information Systems 103
Entrepreneurial Studies 103
Specialized Sales, Merchandising & Marketing 68
General Business/Commerce 68
Real Estate 33
General Sales & Marketing 28
Human Resource Management 28
International Business 24
Insurance 14
Taxation 10
Other Business, Management & Marketing 9

References

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