2022 Best Value Bachelor’s Degree Colleges for Marketing (Income $75-$110k)
When pursuing a degree in today’s world, students have many different options to choose from. At College Factual, we’re committed to helping you make that decision by providing information such as that found in our “Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k” ranking.
In 2019-2020, 52,262 people earned their degree in marketing, making the major the 16th most popular in the United States. In 2017-2018, marketing graduates who were awarded their degree in 2015-2017, earned an average of $40,323 and had an average of $24,975 in loans still to pay off.
At the bachelor’s degree level specifically, there were 45,007 marketing graduates with average earnings and debt of $38,303 and $24,501 respectively.
This year’s “Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k” ranking analyzed 707 colleges that offered a degree in marketing. Not only do the schools that top this list have excellent marketing programs, but they also cost less that schools of similar quality.
To come up with these rankings, we looked at factors such as the cost to attend the school after aid is awarded and overall quality of the marketing program at the school. Check out our ranking methodology for more information.
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Since the program you select can have a significant impact on your future, we’ve developed a number of rankings, including this “Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k” list, to help you choose the best school for you.
You can create your own custom comparison that focuses on the factors most important to you using our tool, College Combat. We encourage you to try it out and pit your favorite colleges and universities head to head! If you don’t have time right now, you can bookmark it for later.
Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k
The colleges and universities below are the best for bachelor’s degree marketing students whose families make $75-$110k.
Top 25 Best Value Bachelor’s Degree Colleges for Marketing (Income $75-$110k)
You’ll join some of the best and brightest minds around if you attend University of Florida. The school came in at #1 for the Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k. Located in Gainesville, Florida, this large public school awarded 223 degrees to qualified bachelors’s marketing students in 2019-2020.
UF also took the #19 spot in our “Best Marketing Bachelor’s Degree Schools” ranking. It costs about $12,685 for Bachelor’s Degree Marketing students whose families make $75-$110k per year to attend UF.
The school has an impressive student loan default rate. It’s only 2.0%, which is much lower than the national rate of 10.1%. The school has an excellent freshman retention rate of 97%, which means students like the school well enough to return for a second year.
Out of the 707 schools in the Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k that were part of this year’s ranking, University of Notre Dame landed the #2 spot on the list. Located in Notre Dame, Indiana, this fairly large private not-for-profit school awarded 69 diplomas to qualified bachelors’s marketing students in 2019-2020.
Notre Dame not only placed well in this ranking. It is also #3 on our “Best Marketing Bachelor’s Degree Schools” list. The estimated yearly cost for Notre Dame is $24,392 for Bachelor’s Degree Marketing students whose families make $75-$110k.
Since the school has a student-to-faculty ratio of 9 to 1, those pursuing a degree will have more opportunities to interact with their professors. The low student loan default rate of 0.7% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a freshman retention rate of 97%, the school does an excellent job of retaining its students.
You’ll join some of the best and brightest minds around if you attend Fashion Institute of Technology. The school came in at #3 for the Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k. FIT SUNY is a public institution located in New York, New York. The school has a medium-sized population, and it awarded 160 bachelors’s degrees in 2019-2020.
FIT SUNY also claimed a top spot on our “Best Marketing Bachelor’s Degree Schools” list. It’s in the top 10% of all schools reviewed in that analysis. The yearly cost to attend FIT SUNY is $12,082 for Bachelor’s Degree Marketing students whose families make $75-$110k.
The school has an impressive student loan default rate. It’s only 3.8%, which is much lower than the national rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 88%.
Read more about Marketing at Fashion Institute of Technology
Out of the 707 schools in the Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k that were part of this year’s ranking, University of Pennsylvania landed the #4 spot on the list. Philadelphia, Pennsylvania is the setting for this large institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 91 students in 2019-2020.
UPenn also took the #1 spot in our “Best Marketing Bachelor’s Degree Schools” ranking. The yearly cost to attend University of Pennsylvania is $20,632 for bachelor’s degree marketing students whose families make $75-$110k.
The impressive student-to-faculty ratio of 6 to 1 means that students may have more opportunities to work more closely with their professors than they would at other schools. The low student loan default rate of 1.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a freshman retention rate of 95%, the school does an excellent job of retaining its students.
You’ll be in good company if you decide to attend Florida State University. It ranked #5 on our 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k list. Florida State is a large public school situated in Tallahassee, Florida. It awarded 466 bachelors’s marketing degrees in 2019-2020.
Florida State also claimed a top spot on our “Best Marketing Bachelor’s Degree Schools” list. It’s in the top 10% of all schools reviewed in that analysis. It costs about $15,074 for bachelor’s degree marketing students whose families make $75-$110k per year to attend Florida State.
Students who start out at the school are likely to stick around. The freshman retention rate is 95%. The school has an impressive student loan default rate. It’s only 3.5%, which is much lower than the national rate of 10.1%.
With a ranking of #6, Brigham Young University - Provo did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k list. BYU is a large private not-for-profit school situated in Provo, Utah. It awarded 98 bachelors’s marketing degrees in 2019-2020.
BYU excels when it comes to marketing quality. It’s in the top 5% of all schools reviewed in that analysis. The estimated yearly cost for BYU is $15,362 for bachelor’s degree marketing students whose families make $75-$110k.
The school has an impressive student loan default rate. It’s only 1.7%, which is much lower than the national rate of 10.1%. The school has an excellent freshman retention rate of 92%, which means students like the school well enough to return for a second year.
Read more about Marketing at Brigham Young University - Provo
With a ranking of #7, Western Governors University did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k list. This large school is located in Salt Lake City, Utah, and it awarded 517 bachelors’s marketing degrees in 2019-2020.
In addition to being on this list, WGU is in the top on our “Best Marketing Bachelor’s Degree Schools” list. It’s in the top 15% of all schools in this category. The estimated yearly cost for WGU is $12,609 for bachelor’s degree marketing students whose families make $75-$110k.
The school has an impressive student loan default rate. It’s only 4.1%, which is much lower than the national rate of 10.1%.
Brigham Young University - Idaho ranked #8 on this year’s Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k list. This large school is located in Rexburg, Idaho, and it awarded 72 bachelors’s marketing degrees in 2019-2020.
It costs about $9,850 for bachelor’s degree marketing students whose families make $75-$110k per year to attend BYU - I.
The school has an impressive student loan default rate. It’s only 3.2%, which is much lower than the national rate of 10.1%.
Washington University in St Louis did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k ranking, coming in at #9. Washington University in St Louis is a fairly large school located in Saint Louis, Missouri that handed out 97 bachelors’s marketing degrees in 2019-2020.
WUSTL also took the #2 spot in our “Best Marketing Bachelor’s Degree Schools” ranking. The estimated yearly cost for WUSTL is $25,505 for Bachelor’s Degree Marketing students whose families make $75-$110k.
The school has an excellent freshman retention rate of 94%, which means students like the school well enough to return for a second year. The low student loan default rate of 1.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Since the school has a student-to-faculty ratio of 7 to 1, those pursuing a degree will have more opportunities to interact with their professors.
University of Washington - Seattle Campus ranked #10 on this year’s Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k list. UW Seattle is a public institution located in Seattle, Washington. The school has a large population, and it awarded 176 bachelors’s degrees in 2019-2020.
UW Seattle excels when it comes to marketing quality. It’s in the top 5% of all schools reviewed in that analysis. It costs about $18,110 for bachelor’s degree marketing students whose families make $75-$110k per year to attend UW Seattle.
The school has an excellent freshman retention rate of 93%, which means students like the school well enough to return for a second year. The student loan default rate at the school is 2.2%, which is quite low when compared to the national default rate of 10.1%.
Read full report on Marketing at University of Washington - Seattle Campus
With a ranking of #11, University of Georgia did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k list. Located in Athens, Georgia, this large public school awarded 338 diplomas to qualified bachelors’s marketing students in 2019-2020.
In addition to being on our bachelor’s degree marketing students whose families make $75-$110k list, UGA has also earned the #23 rank in our “Best Marketing Bachelor’s Degree Schools” ranking. It costs about $17,105 for bachelor’s degree marketing students whose families make $75-$110k per year to attend UGA.
The student loan default rate at the school is 2.5%, which is quite low when compared to the national default rate of 10.1%. The school has an excellent freshman retention rate of 94%, which means students like the school well enough to return for a second year.
University of Minnesota - Twin Cities came in at #12 in this year’s edition of the Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k ranking. Minneapolis, Minnesota is the setting for this large institution of higher learning. The public school handed out bachelors’s marketing degrees to 207 students in 2019-2020.
As a testament to the quality of education offered at UMN Twin Cities, the school also landed the #14 spot in our “Best Marketing Bachelor’s Degree Schools” ranking. It costs about $19,942 for Bachelor’s Degree Marketing students whose families make $75-$110k per year to attend UMN Twin Cities.
The low student loan default rate of 2.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a freshman retention rate of 93%, the school does an excellent job of retaining its students.
University of Puerto Rico - Aguadilla ranked #13 on this year’s Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k list. UPR Aguadilla is a small public school situated in Aguadilla, . It awarded 56 bachelors’s marketing degrees in 2019-2020.
It costs about $8,600 for bachelor’s degree marketing students whose families make $75-$110k per year to attend University of Puerto Rico - Aguadilla.
Read full report on Marketing at University of Puerto Rico - Aguadilla
With a ranking of #14, Florida International University did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k list. Florida International University is a public institution located in Miami, Florida. The school has a large population, and it awarded 529 bachelors’s degrees in 2019-2020.
It costs about $13,821 for bachelor’s degree marketing students whose families make $75-$110k per year to attend FIU.
Students who start out at the school are likely to stick around. The freshman retention rate is 91%.
Read more about Marketing at Florida International University
The University of Texas at Austin did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k ranking, coming in at #15. The University of Texas at Austin is located in Austin, Texas and, has a large student population. In 2019-2020, this school awarded 193 bachelors’s marketing degrees to qualified students.
UT Austin not only placed well in this ranking. It is also #6 on our “Best Marketing Bachelor’s Degree Schools” list. The yearly cost to attend UT Austin is $20,454 for bachelor’s degree marketing students whose families make $75-$110k.
Students who start out at the school are likely to stick around. The freshman retention rate is 97%. The school has an impressive student loan default rate. It’s only 2.7%, which is much lower than the national rate of 10.1%.
Read full report on Marketing at The University of Texas at Austin
Purdue University - Main Campus landed the #16 spot on the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k ranking. Purdue University - Main Campus is located in West Lafayette, Indiana and, has a large student population. In 2019-2020, this school awarded 104 bachelors’s marketing degrees to qualified students.
On top of its placing in this ranking, Purdue also did well on our “Best Marketing Bachelor’s Degree Schools” list. It’s in the top 10% of all schools reviewed in that analysis. The estimated yearly cost for Purdue University - Main Campus is $18,565 for Bachelor’s Degree Marketing students whose families make $75-$110k.
The low student loan default rate of 2.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a freshman retention rate of 93%, the school does an excellent job of retaining its students.
University of South Florida - Main Campus did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k ranking, coming in at #17. University of South Florida - Main Campus is a public institution located in Tampa, Florida. The school has a large population, and it awarded 419 bachelors’s degrees in 2019-2020.
On top of its placing in this ranking, USF Tampa also did well on our “Best Marketing Bachelor’s Degree Schools” list. It’s in the top 20% of all schools reviewed in that analysis. The yearly cost to attend USF Tampa is $14,214 for bachelor’s degree marketing students whose families make $75-$110k.
With a freshman retention rate of 92%, the school does an excellent job of retaining its students. The low student loan default rate of 4.5% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
University of Central Florida ranked #18 on this year’s Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k list. University of Central Florida is a large public school situated in Orlando, Florida. It awarded 204 bachelors’s marketing degrees in 2019-2020.
On top of its placing in this ranking, UCF also did well on our “Best Marketing Bachelor’s Degree Schools” list. It’s in the top 20% of all schools in this category. It costs about $15,192 for Bachelor’s Degree Marketing students whose families make $75-$110k per year to attend University of Central Florida.
With a freshman retention rate of 92%, the school does an excellent job of retaining its students. The school has an impressive student loan default rate. It’s only 4.2%, which is much lower than the national rate of 10.1%.
Utah Valley University did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k ranking, coming in at #19. UVU is a large school located in Orem, Utah that handed out 168 bachelors’s marketing degrees in 2019-2020.
It costs about $12,141 for bachelor’s degree marketing students whose families make $75-$110k per year to attend UVU.
University of Wisconsin - La Crosse did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k ranking, coming in at #20. This fairly large school is located in La Crosse, Wisconsin, and it awarded 122 bachelors’s marketing degrees in 2019-2020.
On top of its placing in this ranking, UW - La Crosse also did well on our “Best Marketing Bachelor’s Degree Schools” list. It’s in the top 15% of all schools reviewed in that analysis. The estimated yearly cost for UW - La Crosse is $16,573 for bachelor’s degree marketing students whose families make $75-$110k.
The school has an excellent freshman retention rate of 86%, which means students like the school well enough to return for a second year. The school has an impressive student loan default rate. It’s only 1.6%, which is much lower than the national rate of 10.1%.
Iowa State University did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k ranking, coming in at #21. Iowa State is a public institution located in Ames, Iowa. The school has a large population, and it awarded 328 bachelors’s degrees in 2019-2020.
In addition to being on this list, Iowa State is in the top on our “Best Marketing Bachelor’s Degree Schools” list. It’s in the top 10% of all schools reviewed in that analysis. The estimated yearly cost for Iowa State is $17,228 for bachelor’s degree marketing students whose families make $75-$110k.
The school has an excellent freshman retention rate of 89%, which means students like the school well enough to return for a second year. The student loan default rate at the school is 3.3%, which is quite low when compared to the national default rate of 10.1%.
University of Puerto Rico - Rio Piedras ranked #22 on this year’s Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k list. Located in San Juan, , this fairly large public school awarded 116 degrees to qualified bachelors’s marketing students in 2019-2020.
The estimated yearly cost for UPR Rio Piedras is $13,083 for bachelor’s degree marketing students whose families make $75-$110k.
Full University of Puerto Rico - Rio Piedras Marketing Report
With a ranking of #23, University of North Georgia did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k list. University of North Georgia is a public institution located in Dahlonega, Georgia. The school has a fairly large population, and it awarded 128 bachelors’s degrees in 2019-2020.
The estimated yearly cost for University of North Georgia is $12,939 for Bachelor’s Degree Marketing students whose families make $75-$110k.
With a ranking of #24, University of Illinois at Urbana-Champaign did quite well on the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k list. UIUC is a large public school situated in Champaign, Illinois. It awarded 127 bachelors’s marketing degrees in 2019-2020.
UIUC also made our “Best Marketing Bachelor’s Degree Schools” list, coming in at #8. The yearly cost to attend UIUC is $21,998 for bachelor’s degree marketing students whose families make $75-$110k.
With a freshman retention rate of 94%, the school does an excellent job of retaining its students. The school has an impressive student loan default rate. It’s only 2.4%, which is much lower than the national rate of 10.1%.
Read full report on Marketing at University of Illinois at Urbana-Champaign
Minot State University did quite well in the 2022 Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k ranking, coming in at #25. MSU is a small school located in Minot, North Dakota that handed out 27 bachelors’s marketing degrees in 2019-2020.
The yearly cost to attend MSU is $13,960 for bachelor’s degree marketing students whose families make $75-$110k.
Rest of the Best 50 in Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k
Not only did these schools make the top 50 list, but they also landed in the top 15% of this year’s ranking:
Rest of the Top 15% Colleges in Best Value Marketing Schools for a Bachelor’s For Those Making $75-$110k
While not in the ‘top 50’, these schools make the top 15% of this year’s ranking:
| Rank | College | Location |
|---|---|---|
| 51 | Michigan Technological University | Houghton, MI |
| 52 | Northern Kentucky University | Highland Heights, KY |
| 53 | Georgia Southern University | Statesboro, GA |
| 54 | University of Arizona | Tucson, AZ |
| 55 | University of Mary | Bismarck, ND |
| 56 | Florida Gulf Coast University | Fort Myers, FL |
| 57 | Oklahoma State University - Main Campus | Stillwater, OK |
| 58 | University of Maryland - College Park | College Park, MD |
| 59 | University of Wisconsin - Oshkosh | Oshkosh, WI |
| 60 | University of North Texas | Denton, TX |
| 61 | University of Iowa | Iowa City, IA |
| 62 | North Dakota State University - Main Campus | Fargo, ND |
| 63 | Georgetown University | Washington, DC |
| 64 | Louisiana State University - Shreveport | Shreveport, LA |
| 65 | Grand Valley State University | Allendale, MI |
| Rank | College | Location |
|---|---|---|
| 91 | St. Joseph’s College - New York | Brooklyn, NY |
| 92 | University of Toledo | Toledo, OH |
| 93 | New Mexico State University - Main Campus | Las Cruces, NM |
| 94 | MSU Texas | Wichita Falls, TX |
| 95 | University of South Carolina - Columbia | Columbia, SC |
| 95 | Concordia University, Saint Paul | Saint Paul, MN |
| 97 | Appalachian State University | Boone, NC |
| 98 | University of Wisconsin - Stevens Point | Stevens Point, WI |
| 98 | University of Nebraska at Omaha | Omaha, NE |
| 100 | Southeastern Louisiana University | Hammond, LA |
| 101 | Saint Cloud State University | Saint Cloud, MN |
| 101 | Kansas State University | Manhattan, KS |
| 103 | Utah State University | Logan, UT |
| 104 | Southern Utah University | Cedar City, UT |
| 105 | University of Michigan - Dearborn | Dearborn, MI |
| 106 | SUNY Fredonia | Fredonia, NY |
| 107 | Brigham Young University - Hawaii | Laie, HI |
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Notes and References
References
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
- Information about the national average student loan default rate is from the U.S. Department of Education and refers to data about the 2016 borrower cohort tracking period for which the cohort default rate (CDR) was 10.1%.
Read more about our data sources and methodologies
Footnotes
- *Average salary, average net price, and average tuition and fees are for the top schools only.
- Some schools otherwise deserving of recognition may have been removed from this ranking in the event that new data identified post-publication warranted it, or at the request of the school.
Credits
- Credit for the banner image above goes to Nick Youngson.
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