by our College Data Analytics Team
[Marketing](/majors/business-management-marketing-sales/marketing/) programs reward a close look at where graduates go on to earn the most. A top-earning program sends graduates into careers with strong starting pay.
For its 2026 highest-paid-graduates ranking, College Factual looked at 100 schools to find where marketing graduates earn the most.
What’s on this page:
Below are the schools whose marketing graduates go on to earn the most.
For graduate earnings in marketing, no school beat University Of Pennsylvania this year. University Of Pennsylvania is a private not-for-profit school located in the city of Philadelphia. Early-career marketing graduates from University Of Pennsylvania make a median of around $124,208 per year.
Students chasing top earnings in marketing will find them at Simmons College, which ranked #2. Simmons College is a private not-for-profit school located in the city of Boston. Students who complete the marketing program here go on to a median salary of roughly $88,738.
Georgetown University produces some of the highest-paid graduates in marketing, landing the #3 spot this year. Located in the city of Washington, Georgetown University is a private not-for-profit institution. Students who complete the marketing program here go on to a median salary of roughly $107,915.
Strong graduate earnings at Boston College earned it the #4 place for marketing. Set in the city of Chestnut Hill, Boston College is a private not-for-profit institution. Students who complete the marketing program here go on to a median salary of roughly $113,453.
A rank of #5 makes Bucknell University one of the highest-paying schools for marketing. Located in the town of Lewisburg, Bucknell University is a private not-for-profit institution. Students who complete the marketing program here go on to a median salary of roughly $98,141.
Villanova University earned the #6 position for marketing graduate earnings this year. Set in the suburb of Villanova, Villanova University is a private not-for-profit institution. Students who complete the marketing program here go on to a median salary of roughly $99,683.
Texas Christian University ranked #7 on our 2026 list of the highest-paying marketing schools. Set in the city of Fort Worth, Texas Christian University is a private not-for-profit institution. Marketing graduates of Texas Christian University earn a median of about $95,158 a year early in their careers.
University Of Wisconsin Madison placed #8 among the highest-paying schools for marketing. University Of Wisconsin Madison is a public school located in the city of Madison. Early-career marketing graduates from University Of Wisconsin Madison make a median of around $99,093 per year.
Brigham Young University Provo landed the #9 spot for marketing salaries this year. Set in the city of Provo, Brigham Young University Provo is a private not-for-profit institution. Early-career marketing graduates from Brigham Young University Provo make a median of around $97,094 per year.
University Of Illinois At Urbana Champaign ranked #10 on our 2026 list of the highest-paying marketing schools. University Of Illinois At Urbana Champaign is a public school located in the city of Champaign. Marketing graduates of University Of Illinois At Urbana Champaign earn a median of about $89,257 a year early in their careers.
Lehigh University placed #11 among the highest-paying schools for marketing. Located in the city of Bethlehem, Lehigh University is a private not-for-profit institution. Marketing graduates of Lehigh University earn a median of about $105,601 a year early in their careers.
Santa Clara University came in at #12 for marketing graduate earnings this year. Set in the city of Santa Clara, Santa Clara University is a private not-for-profit institution. After graduating, marketing degree recipients from Santa Clara University typically earn about $100,123 annually.
University Of Notre Dame placed #13 among the highest-paying schools for marketing. University Of Notre Dame is a private not-for-profit school located in the suburb of Notre Dame. Early-career marketing graduates from University Of Notre Dame make a median of around $90,154 per year.
Bentley University came in at #14 for marketing graduate earnings this year. Set in the city of Waltham, Bentley University is a private not-for-profit institution. Early-career marketing graduates from Bentley University make a median of around $93,454 per year.
University Of Maryland College Park placed #15 among the highest-paying schools for marketing. Set in the suburb of College Park, University Of Maryland College Park is a public institution. Marketing graduates of University Of Maryland College Park earn a median of about $91,119 a year early in their careers.
George Washington University landed the #16 spot for marketing salaries this year. George Washington University is a private not-for-profit school located in the city of Washington. Early-career marketing graduates from George Washington University make a median of around $101,221 per year.
Tulane University Of Louisiana placed #17 among the highest-paying schools for marketing. Located in the city of New Orleans, Tulane University Of Louisiana is a private not-for-profit institution. After graduating, marketing degree recipients from Tulane University Of Louisiana typically earn about $89,664 annually.
Niagara University landed the #18 spot for marketing salaries this year. Located in the suburb of Niagara University, Niagara University is a private not-for-profit institution. After graduating, marketing degree recipients from Niagara University typically earn about $72,540 annually.
Miami University Oxford earned the #19 position for marketing graduate earnings this year. Set in the town of Oxford, Miami University Oxford is a public institution. Early-career marketing graduates from Miami University Oxford make a median of around $92,085 per year.
Millikin University landed the #20 spot for marketing salaries this year. Set in the city of Decatur, Millikin University is a private not-for-profit institution. Early-career marketing graduates from Millikin University make a median of around $72,026 per year.
University Of Minnesota Twin Cities placed #21 among the highest-paying schools for marketing. University Of Minnesota Twin Cities is a public school located in the city of Minneapolis. Students who complete the marketing program here go on to a median salary of roughly $90,462.
Providence College landed the #22 spot for marketing salaries this year. Providence College is a private not-for-profit school located in the city of Providence. After graduating, marketing degree recipients from Providence College typically earn about $91,768 annually.
University Of Delaware ranked #23 on our 2026 list of the highest-paying marketing schools. University Of Delaware is a public school located in the suburb of Newark. Early-career marketing graduates from University Of Delaware make a median of around $97,490 per year.
James Madison University ranked #24 on our 2026 list of the highest-paying marketing schools. James Madison University is a public school located in the city of Harrisonburg. Early-career marketing graduates from James Madison University make a median of around $85,936 per year.
The University Of Texas At Austin placed #25 among the highest-paying schools for marketing. Set in the city of Austin, The University Of Texas At Austin is a public institution. Early-career marketing graduates from The University Of Texas At Austin make a median of around $88,998 per year.
These schools rounded out the top of this year’s highest-paid marketing ranking:
The following schools rounded out the strongest marketing earnings:
| Rank | College | Location | Avg Salary | |
|---|---|---|---|---|
| #76 | Howard University | Washington, DC | $62,549 | Full Report |
| #77 | University Of Kansas | Lawrence, KS | $83,828 | Full Report |
Also worth considering for earnings in marketing:
Explore the highest-paying marketing schools at other degree levels:
This list is compiled by College Factual, 2026 edition. The methodology measures the salaries marketing graduates go on to earn early in their careers, drawn primarily from the U.S. Department of Education (College Scorecard field-of-study earnings and IPEDS).
Ranking method: College Major Earnings · 100 schools evaluated.
*Salary figures reflect median early-career earnings (about 5 years after graduation) and may vary by how long a person takes to complete their degree.
More about our data sources and methodologies.