by our College Data Analytics Team
With all of the options students have for higher education today, it can be tough to choose which direction to take. At College Factual, we’re committed to helping you make that decision by providing information such as that found in our “Schools for a Bachelor’s Highly Focused on Marketing Major” ranking.
In 2020-2021, 52,916 people earned their degree in marketing, making the major the 17th most popular in the United States. In 2019-2020, marketing graduates who were awarded their degree in 2017-2019, earned an average of $42,991 and had an average of $25,213 in loans still to pay off.
At the bachelor’s degree level specifically, there were 45,122 marketing graduates with average earnings and debt of $39,682 and $26,217 respectively.
For this year’s “Schools for a Bachelor’s Highly Focused on Marketing Major” ranking, we looked at 822 colleges that offer a degree in marketing. The colleges and universities that top this list are recognized because their marketing program is one of the largest majors offered at the school.
See our ranking methodology to learn more.
The marketing school you choose to invest your time and money in matters. To help you make the decision that is right for you, we’ve developed a number of major-specific rankings, including this list of “Schools for a Bachelor’s Highly Focused on Marketing Major”.
You can create your own custom comparison that focuses on the factors most important to you using our tool, College Combat. We encourage you to try it out and pit your favorite colleges and universities head to head! If you don’t have time right now, you can bookmark it for later.
The following schools top our list of the Best “Schools for a Bachelor’s Highly Focused on Marketing Major”.
You’ll join some of the best and brightest minds around if you attend Menlo College. The school came in at #1 for the Schools for a Bachelor’s Highly Focused on Marketing Major. Menlo is a small private not-for-profit school situated in Atherton, California. It awarded 44 bachelors’s marketing degrees in 2020-2021.
Out of the 822 schools in the Schools for a Bachelor’s Highly Focused on Marketing Major that were part of this year’s ranking, San Ignacio University landed the #2 spot on the list. Located in Doral, Florida, this small private for-profit school handed out 17 diplomas to qualified bachelors’s marketing students in 2020-2021.
With a undergrad student-to-faculty ratio of 6 to 1, it’s easy to see that the school is committed to helping their undergraduates succeed. The school has an excellent freshman retention rate of 97%, which means students like the school well enough to return for a second year.
You’ll be in good company if you decide to attend University of Puerto Rico - Aguadilla. It ranked #3 on our 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. University of Puerto Rico - Aguadilla is located in Aguadilla, and, has a small student population. In 2020-2021, this school awarded 56 bachelors’s marketing degrees to qualified students.
The school has an impressive undergrad student loan default rate. It’s only 4.3%, which is much lower than the national rate of 10.1%.
Out of the 822 schools in the Schools for a Bachelor’s Highly Focused on Marketing Major that were part of this year’s ranking, Bryant University landed the #4 spot on the list. Located in Smithfield, Rhode Island, this small private not-for-profit school handed out 145 diplomas to qualified bachelors’s marketing students in 2020-2021.
The school has an impressive undergrad student loan default rate. It’s only 0.9%, which is much lower than the national rate of 10.1%. With a freshman retention rate of 89%, the school does an excellent job of retaining its undergraduate students.
You’ll join some of the best and brightest minds around if you attend LIM College. The school came in at #5 for the Schools for a Bachelor’s Highly Focused on Marketing Major. LIM is a small school located in New York, New York that handed out 64 bachelors’s marketing degrees in 2020-2021.
Siena College landed the #6 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking. Siena College is located in Loudonville, New York and, has a small student population. In 2020-2021, this school awarded 87 bachelors’s marketing degrees to qualified students.
With a freshman retention rate of 90%, the school does an excellent job of retaining its undergraduate students. The low undergrad student loan default rate of 3.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Northwood University ranked #7 on this year’s Schools for a Bachelor’s Highly Focused on Marketing Major list. Northwood University is a private not-for-profit institution located in Midland, Michigan. The school has a small population, and it awarded 92 bachelors’s degrees in 2020-2021.
The school has an impressive undergrad student loan default rate. It’s only 4.3%, which is much lower than the national rate of 10.1%. The undergraduate student-to-faculty ratio of 9 to 1 is a sign that students will have more opportunities to engage with their professors one-on-one.
Adrian College came in at #8 in this year’s edition of the Schools for a Bachelor’s Highly Focused on Marketing Major ranking. Adrian College is a small school located in Adrian, Michigan that handed out 35 bachelors’s marketing degrees in 2020-2021.
With a ranking of #9, Providence College did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. Providence is a private not-for-profit institution located in Providence, Rhode Island. The school has a small population, and it awarded 114 bachelors’s degrees in 2020-2021.
The school has an excellent freshman retention rate of 92%, which means students like the school well enough to return for a second year. The undergrad student loan default rate at the school is 1.8%, which is quite low when compared to the national default rate of 10.1%.
Iona College came in at #10 in this year’s edition of the Schools for a Bachelor’s Highly Focused on Marketing Major ranking. Iona is a small private not-for-profit school situated in New Rochelle, New York. It awarded 84 bachelors’s marketing degrees in 2020-2021.
Fairfield University ranked #11 on this year’s Schools for a Bachelor’s Highly Focused on Marketing Major list. Fairfield, Connecticut is the setting for this medium-sized institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 115 students in 2020-2021.
Students who start out at the school are likely to stick around. The freshman retention rate is 92%. The low undergrad student loan default rate of 2.2% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
With a ranking of #12, Stonehill College did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. Stonehill is a small private not-for-profit school situated in Easton, Massachusetts. It awarded 53 bachelors’s marketing degrees in 2020-2021.
The school has an excellent freshman retention rate of 86%, which means students like the school well enough to return for a second year. The low undergrad student loan default rate of 1.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Marietta College did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking, coming in at #13. Marietta is a small private not-for-profit school situated in Marietta, Ohio. It awarded 16 bachelors’s marketing degrees in 2020-2021.
The undergraduate student-to-faculty ratio of 8 to 1 is a sign that students will have more opportunities to engage with their professors one-on-one.
Carthage College did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking, coming in at #14. Located in Kenosha, Wisconsin, this small private not-for-profit school awarded 50 diplomas to qualified bachelors’s marketing students in 2020-2021.
The low undergrad student loan default rate of 4.6% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Roger Williams University landed the #15 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking. RWU is a private not-for-profit institution located in Bristol, Rhode Island. The school has a small population, and it awarded 83 bachelors’s degrees in 2020-2021.
The school has an impressive undergrad student loan default rate. It’s only 3.7%, which is much lower than the national rate of 10.1%.
Elon University did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking, coming in at #16. Elon is a private not-for-profit institution located in Elon, North Carolina. The school has a medium-sized population, and it awarded 136 bachelors’s degrees in 2020-2021.
The school has an excellent freshman retention rate of 90%, which means students like the school well enough to return for a second year. The undergrad student loan default rate at the school is 1.2%, which is quite low when compared to the national default rate of 10.1%.
Assumption University landed the #17 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking. Assumption is located in Worcester, Massachusetts and, has a small student population. In 2020-2021, this school awarded 47 bachelors’s marketing degrees to qualified students.
The low undergrad student loan default rate of 4.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Coastal Carolina University did quite well in the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking, coming in at #18. Coastal Carolina University is a fairly large school located in Conway, South Carolina that handed out 149 bachelors’s marketing degrees in 2020-2021.
Read full report on Marketing at Coastal Carolina University
Bentley University ranked #19 on this year’s Schools for a Bachelor’s Highly Focused on Marketing Major list. Bentley is a private not-for-profit institution located in Waltham, Massachusetts. The school has a medium-sized population, and it awarded 113 bachelors’s degrees in 2020-2021.
The school has an impressive undergrad student loan default rate. It’s only 0.8%, which is much lower than the national rate of 10.1%. With a freshman retention rate of 92%, the school does an excellent job of retaining its undergraduate students.
Quincy University landed the #20 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking. Quincy, Illinois is the setting for this small institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 18 students in 2020-2021.
With a ranking of #21, St. Bonaventure University did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. St. Bonaventure is located in Saint Bonaventure, New York and, has a small student population. In 2020-2021, this school awarded 42 bachelors’s marketing degrees to qualified students.
With a freshman retention rate of 86%, the school does an excellent job of retaining its undergraduate students. The school has an impressive undergrad student loan default rate. It’s only 3.5%, which is much lower than the national rate of 10.1%.
With a ranking of #22, University of Puerto Rico - Bayamon did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. Bayamon, is the setting for this small institution of higher learning. The public school handed out bachelors’s marketing degrees to 32 students in 2020-2021.
With a ranking of #23, Nichols College did quite well on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major list. Located in Dudley, Massachusetts, this small private not-for-profit school handed out 31 degrees to qualified bachelors’s marketing students in 2020-2021.
John Carroll University ranked #24 on this year’s Schools for a Bachelor’s Highly Focused on Marketing Major list. This small school is located in University Heights, Ohio, and it awarded 58 bachelors’s marketing degrees in 2020-2021.
The undergrad student loan default rate at the school is 2.1%, which is quite low when compared to the national default rate of 10.1%.
Taylor University landed the #25 spot on the 2023 Schools for a Bachelor’s Highly Focused on Marketing Major ranking. Upland, Indiana is the setting for this small institution of higher learning. The private not-for-profit school handed out bachelors’s marketing degrees to 28 students in 2020-2021.
The school has an excellent freshman retention rate of 89%, which means students like the school well enough to return for a second year. The low undergrad student loan default rate of 4.0% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.
Not only did these schools make the top 50 list, but they also landed in the top 15% of this year’s ranking:
While not in the ‘top 50’, these schools make the top 15% of this year’s ranking:
| Rank | College | Location |
|---|---|---|
| 51 | Rider University | Lawrenceville, NJ |
| 52 | Salisbury University | Salisbury, MD |
| 53 | Le Moyne College | Syracuse, NY |
| 54 | Anderson University Indiana | Anderson, IN |
| 55 | Alderson Broaddus University | Philippi, WV |
| 56 | St. Thomas Aquinas College | Sparkill, NY |
| 57 | University of Wisconsin - Whitewater | Whitewater, WI |
| 58 | Salve Regina University | Newport, RI |
| 59 | La Sierra University | Riverside, CA |
| 60 | Davis & Elkins College | Elkins, WV |
| 61 | Berry College | Mount Berry, GA |
| 62 | University of Wisconsin - Milwaukee | Milwaukee, WI |
| 63 | Illinois State University | Normal, IL |
| 64 | Saint Vincent College | Latrobe, PA |
| 65 | Saint Ambrose University | Davenport, IA |
| Rank | College | Location |
|---|---|---|
| 116 | Mississippi State University | Mississippi State, MS |
| 117 | Drury University | Springfield, MO |
| 118 | Bethany College Kansas | Lindsborg, KS |
| 119 | Auburn University | Auburn, AL |
| 120 | Western Carolina University | Cullowhee, NC |
| 121 | University of St Thomas Minnesota | Saint Paul, MN |
| 122 | High Point University | High Point, NC |
| 123 | University of Cincinnati - Main Campus | Cincinnati, OH |
| 124 | Grace College and Theological Seminary | Winona Lake, IN |
Read more about our data sources and methodologies
