by our College Data Analytics Team
[Marketing](/majors/business-management-marketing-sales/marketing/) graduates earn very different salaries depending on where they study. A top-earning program sends graduates into careers with strong starting pay.
For its 2026 highest-paid-graduates ranking, College Factual looked at 10 schools to find where marketing graduates earn the most.
What’s on this page:
Below are the schools whose marketing graduates go on to earn the most.
For graduate earnings in marketing, no school beat The University Of Alabama this year. The University Of Alabama is a public school located in the city of Tuscaloosa. Marketing graduates of The University Of Alabama earn a median of about $80,393 a year early in their careers.
Auburn University produces some of the highest-paid graduates in marketing, landing the #2 spot this year. Set in the city of Auburn, Auburn University is a public institution. Students who complete the marketing program here go on to a median salary of roughly $67,766.
A rank of #3 makes University Of Alabama At Birmingham one of the highest-paying schools for marketing. Located in the city of Birmingham, University Of Alabama At Birmingham is a public institution. After graduating, marketing degree recipients from University Of Alabama At Birmingham typically earn about $62,426 annually.
Samford University produces some of the highest-paid graduates in marketing, landing the #4 spot this year. Samford University is a private not-for-profit school located in the suburb of Birmingham. Students who complete the marketing program here go on to a median salary of roughly $47,565.
Strong graduate earnings at University Of North Alabama earned it the #5 place for marketing. Located in the city of Florence, University Of North Alabama is a public institution. Early-career marketing graduates from University Of North Alabama make a median of around $51,763 per year.
Auburn University At Montgomery earned the #6 position for marketing graduate earnings this year. Located in the city of Montgomery, Auburn University At Montgomery is a public institution. Students who complete the marketing program here go on to a median salary of roughly $43,201.
University Of South Alabama came in at #7 for marketing graduate earnings this year. Set in the city of Mobile, University Of South Alabama is a public institution. Students who complete the marketing program here go on to a median salary of roughly $46,298.
University Of Alabama At Huntsville came in at #8 for marketing graduate earnings this year. Set in the city of Huntsville, University Of Alabama At Huntsville is a public institution. Students who complete the marketing program here go on to a median salary of roughly $40,225.
Jacksonville State University landed the #9 spot for marketing salaries this year. Jacksonville State University is a public school located in the suburb of Jacksonville. Marketing graduates of Jacksonville State University earn a median of about $38,458 a year early in their careers.
Alabama A And M University landed the #10 spot for marketing salaries this year. Alabama A And M University is a public school located in the city of Normal. Students who complete the marketing program here go on to a median salary of roughly $25,945.
This ranking is produced by College Factual, 2026 edition. The methodology measures the salaries marketing graduates go on to earn early in their careers, drawn primarily from the U.S. Department of Education (College Scorecard field-of-study earnings and IPEDS).
Ranking method: College Major Earnings · 10 schools evaluated.
*Salary figures reflect median early-career earnings (about 5 years after graduation) and may vary by how long a person takes to complete their degree.
More about our data sources and methodologies.