by our College Data Analytics TeamFor its 2024 ranking, College Factual looked at 105 schools in the Middle Atlantic Region to determine which ones were the best for marketing students pursuing a bachelor's degree. Combined, these schools handed out 5,952 bachelor's degrees in marketing to qualified students.
What's on this page: * Our Methodology
Your choice of marketing for getting your bachelor's degree school matters. This section explores some of the factors we include in our ranking and how much they vary depending on the school you select. When choosing a school we recommend considering some of the following factors:
The overall quality of a bachelor's degree school is important to ensure a quality education, not just how well they do in a particular major. To take this into account we consider a college's overall Best Colleges ranking which itself looks at a combination of different factors like degree completion, educational resources, student body caliber and post-graduation earnings for the school as a whole.
To determine the overall quality of a graduate school, one factor we look at is the average early-career salary of those receiving their bachelor's degree from the school. This is because one of the main reasons people pursue their bachelor's degree is to enable themselves to find better-paying positions.
The metrics below are just some of the other metrics that we use to determine our rankings.
Our complete ranking methodology documents in more detail how we consider these factors to identify the best schools for marketing students working on their bachelor's degree.
Since picking the right college can be one of the most important decisions of your life, we've developed the Best Marketing Bachelor's Degree Schools in the Middle Atlantic Region ranking, along with many other major-related rankings, to help you make that decision.
In addition to College Factual's rankings, you may want to take a look at College Combat, our unique tool that lets you pit your favorite schools head-to-head and compare how they rate on factors that most interest you. When you have some time, check it out - you may want to bookmark the link so you don't forget it.
Explore the top ranked colleges and universities for marketing students seeking a a bachelor's degree. Only those schools that rank in the top 15% of all the schools we analyze get awarded with a place on this list.
University of Pennsylvania is one of the finest schools in the United States for getting a bachelor's degree in marketing. UPenn is a fairly large private not-for-profit university located in the city of Philadelphia.
Marketing bachelor's degree recipients from University of Pennsylvania get an earnings boost of around $26,432 above the average earnings of marketing graduates.
More information about a bachelor’s in marketing from University of Pennsylvania
Any student pursuing a degree in a bachelor's degree in marketing needs to take a look at Georgetown University. Georgetown is a fairly large private not-for-profit university located in the large city of Washington.
Those marketing students who get their bachelor's degree from Georgetown University make $25,678 more than the typical marketing student.
More information about a bachelor’s in marketing from Georgetown University
It's difficult to beat George Washington University if you want to pursue a bachelor's degree in marketing. Located in the large city of Washington, GWU is a private not-for-profit university with a very large student population.
Those marketing students who get their bachelor's degree from George Washington University earn $10,744 more than the typical marketing grad.
More information about a bachelor’s in marketing from George Washington University
Any student who is interested in a bachelor's degree in marketing needs to check out University of Maryland - College Park. Located in the suburb of College Park, UMCP is a public university with a very large student population.
Bachelor's recipients from the marketing program at University of Maryland - College Park earn $10,287 above the typical college graduate with the same degree shortly after graduation.
More information about a bachelor’s in marketing from University of Maryland - College Park
Lehigh is a moderately-sized private not-for-profit university located in the city of Bethlehem.
Those marketing students who get their bachelor's degree from Lehigh University earn $12,618 more than the typical marketing graduate.
More information about a bachelor’s in marketing from Lehigh University
Pitt is a very large public university located in the city of Pittsburgh.
Those marketing students who get their bachelor's degree from University of Pittsburgh - Pittsburgh Campus make $2,472 more than the average marketing grad.
More information about a bachelor’s in marketing from University of Pittsburgh - Pittsburgh Campus
Drexel is a very large private not-for-profit university located in the city of Philadelphia.
Those marketing students who get their bachelor's degree from Drexel University earn $7,891 more than the typical marketing grad.
More information about a bachelor’s in marketing from Drexel University
Villanova is a large private not-for-profit university located in the large suburb of Villanova.
Those marketing students who get their bachelor's degree from Villanova University make $12,637 more than the standard marketing grad.
More information about a bachelor’s in marketing from Villanova University
Located in the city of Philadelphia, St. Joe's is a private not-for-profit university with a moderately-sized student population.
Marketing bachelor's degree recipients from Saint Joseph's University earn a boost of about $4,823 over the average income of marketing majors.
More information about a bachelor’s in marketing from Saint Joseph’s University
Located in the large suburb of Newark, UD is a public university with a very large student population.
Those marketing students who get their bachelor's degree from University of Delaware earn $5,455 more than the standard marketing student.
More information about a bachelor’s in marketing from University of Delaware
Temple is a very large public university located in the city of Philadelphia.
Soon after graduating, marketing bachelor's recipients generally earn an average of $43,899 in their early careers.
More information about a bachelor’s in marketing from Temple University
Located in the city of Syracuse, Syracuse is a private not-for-profit university with a very large student population.
Those marketing students who get their bachelor's degree from Syracuse University receive $7,374 more than the typical marketing grad.
More information about a bachelor’s in marketing from Syracuse University
Bucknell is a small private not-for-profit university located in the distant town of Lewisburg.More information about a bachelor’s in marketing from Bucknell University
Fordham U is a fairly large private not-for-profit university located in the large city of Bronx.
Those marketing students who get their bachelor's degree from Fordham University make $2,741 more than the typical marketing graduate.
More information about a bachelor’s in marketing from Fordham University
Duquesne is a moderately-sized private not-for-profit university located in the city of Pittsburgh.
Students who graduate with their bachelor's from the marketing program report average early career income of $40,033.
More information about a bachelor’s in marketing from Duquesne UniversityLearn about other programs related to Marketing that might interest you.
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These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Best Marketing Bachelor's Degree Schools in the Middle Atlantic Region award.
| Rank | College | Location |
|---|---|---|
| 16 | University of Scranton | Scranton, PA |
| 17 | Fashion Institute of Technology | New York, NY |
| 18 | Seton Hall University | South Orange, NJ |
| 19 | Rutgers University - New Brunswick | New Brunswick, NJ |
| 20 | La Salle University | Philadelphia, PA |
| 21 | Hofstra University | Hempstead, NY |
| 22 | Yeshiva University | New York, NY |
| 23 | Messiah University | Mechanicsburg, PA |
| 24 | University of Maryland Global Campus | Adelphi, MD |
| 25 | Shippensburg University of Pennsylvania | Shippensburg, PA |
Explore the best marketing schools for a specific state in the Middle Atlantic Region .
| State | Colleges | Degrees Awarded |
|---|---|---|
| New York | 275 | 1,711 |
| Pennsylvania | 274 | 2,409 |
| Maryland | 207 | 462 |
| New Jersey | 193 | 836 |
| Delaware | 130 | 288 |
| District of Columbia | 126 | 246 |
One of 21 majors within the Business, Management & Marketing area of study, Marketing has other similar majors worth exploring.
| Major | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 5,600 |
| International Marketing | 197 |
| Other Marketing | 117 |
| Digital Marketing | 38 |
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 22,115 |
| Accounting | 9,970 |
| Finance & Financial Management | 8,931 |
| General Business/Commerce | 4,123 |
| Human Resource Management | 2,558 |
| Management Sciences & Quantitative Methods | 2,191 |
| Hospitality Management | 1,678 |
| International Business | 1,196 |
| Specialized Sales, Merchandising & Marketing | 1,101 |
| Management Information Systems | 823 |
