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2024 Best Marketing Bachelor's Degree Schools in Alabama

12 Colleges in Alabama
1,310 Bachelor's Degrees
$37,255 Avg Early-Career Salary
If you pursue a bachelor's degree in marketing, you won't be alone. The field of study is the #11 most popular program in the country. This means there are lots of options to choose from when you decide to get your degree.

In 2024, College Factual analyzed 12 schools in order to identify the top ones for its Best Marketing Bachelor's Degree Schools in Alabama ranking. When you put them all together, these colleges and universities awarded 1,310 bachelor's degrees in marketing during the 2020-2021 academic year.

Jump to one of the following sections: * Our Methodology

Choosing a Great Marketing School for Your Bachelor's Degree

Best Marketing Bachelor's Degree Schools in Alabama The marketing bachelor's degree program you select can have a big impact on your future. Important measures of a quality marketing program can vary widely even among the top schools. To make it into this list, a school must excel in the following areas.

A Great Overall School

A school that excels in educating for a particular major and degree level must be a great school overall as well. To make it into this list a school must rank well in our overall Best Colleges ranking. This ranking considered factors such as graduation rates, overall graduate earnings and other educational resources to identify great colleges and universities.

Early-Career Earnings

One measure we use to determine the quality of a school is to look at the average salary of bachelor's graduates during the early years of their career. That is, everyone wants their bachelor's degree to be worth something, and salaries are one measure of determining that.

Other Factors We Consider

In addition to the above, you should consider some of the following factors:

Our complete ranking methodology documents in more detail how we consider these factors to identify the best colleges for marketing students working on their bachelor's degree.

More Ways to Rank Marketing Schools

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When choosing the right school for you, it's important to arm yourself with all the facts you can. To that end, we've created a number of major-specific rankings, including this Best Marketing Bachelor's Degree Schools in Alabama list to help you make the college decision.

In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat. Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.


 

Best Schools for Bachelor’s Students to Study Marketing in Alabama

Below you'll see a list of the best colleges and universities for pursuing a bachelor's degree in marketing.

10 Top Alabama Schools for a Bachelor's in Marketing

1
605 Annual Graduates
$45,924 Median Starting Salary
$23,071 Median Student Debt

Every student pursuing a degree in a bachelor's degree in marketing needs to take a look at The University of Alabama. Located in the small city of Tuscaloosa, UA is a public university with a fairly large student population.

Those marketing students who get their bachelor's degree from The University of Alabama earn $8,669 more than the typical marketing grad.

More information about a bachelor’s in marketing from The University of Alabama

2
Auburn crest
Auburn University
Auburn, AL
301 Annual Graduates
$44,504 Median Starting Salary
$20,500 Median Student Debt

Auburn University is one of the finest schools in the country for getting a bachelor's degree in marketing. Auburn is a very large public university located in the small city of Auburn.

Bachelor's recipients from the marketing program at Auburn University earn $7,249 more than the typical college grad with the same degree when they enter the workforce.

More information about a bachelor’s in marketing from Auburn University

3
Samford crest
Samford University
Birmingham, AL
56 Annual Graduates
$39,073 Median Starting Salary
$18,000 Median Student Debt

Every student pursuing a degree in a bachelor's degree in marketing needs to check out Samford University. Located in the suburb of Birmingham, Samford is a private not-for-profit university with a moderately-sized student population.

Soon after graduating, marketing bachelor's recipients generally make around $39,073 in their early careers.

More information about a bachelor’s in marketing from Samford University

4
99 Annual Graduates
$36,117 Median Starting Salary
$26,750 Median Student Debt

University of Alabama at Birmingham is a great decision for individuals interested in a bachelor's degree in marketing. Located in the midsize city of Birmingham, UAB is a public university with a very large student population.

Bachelor's graduates who receive their degree from the marketing program earn an average of $36,117 in the first couple years of their career.

More information about a bachelor’s in marketing from University of Alabama at Birmingham

5
35 Annual Graduates
$36,681 Median Starting Salary
$23,000 Median Student Debt

Located in the midsize city of Huntsville, UAH is a public university with a medium-sized student population.

Students who graduate with their bachelor's from the marketing program state that they receive average early career wages of $36,681.

More information about a bachelor’s in marketing from University of Alabama in Huntsville

6
53 Annual Graduates
$39,312 Median Starting Salary
$21,500 Median Student Debt

Located in the city of Florence, UNA is a public university with a moderately-sized student population.

Those marketing students who get their bachelor's degree from University of North Alabama make $2,057 more than the standard marketing grad.

More information about a bachelor’s in marketing from University of North Alabama

7

Montevallo is a small public university located in the large suburb of Montevallo.

Students who graduate with their bachelor's from the marketing program report average early career income of $31,207.

More information about a bachelor’s in marketing from University of Montevallo

8
34 Annual Graduates
$34,535 Median Starting Salary
$26,000 Median Student Debt

USA is a fairly large public university located in the midsize city of Mobile.

Bachelor's graduates who receive their degree from the marketing program earn an average of $34,535 in the first couple years of their career.

More information about a bachelor’s in marketing from University of South Alabama

9
50 Annual Graduates
$32,611 Median Starting Salary
$19,500 Median Student Debt

Located in the suburb of Jacksonville, Jacksonville State University is a public university with a moderately-sized student population.

Bachelor's graduates who receive their degree from the marketing program make an average of $32,611 for their early career.

More information about a bachelor’s in marketing from Jacksonville State University

10

Located in the city of Montgomery, AUM is a public university with a medium-sized student population.

Soon after graduating, marketing bachelor's recipients typically earn about $32,587 in their early careers.

More information about a bachelor’s in marketing from Auburn University at Montgomery

Best Marketing Colleges in the Southeast Region

Explore all the Best Marketing Schools in the Southeast Area or other specific states within that region.

State Colleges Degrees Awarded
Florida 225 3,096
Georgia 224 1,704
Tennessee 220 822
North Carolina 213 1,092
Virginia 213 903
South Carolina 195 981
Kentucky 187 721
Louisiana 171 832
Mississippi 169 528
Arkansas 167 515
West Virginia 147 247

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Marketing is one of 21 different types of Business, Management & Marketing programs to choose from.

Marketing Concentrations

Major Annual Graduates
Marketing/Marketing Management, General 1,310

Majors Similar to Marketing

Related Major Annual Graduates
Business Administration & Management 3,424
Finance & Financial Management 1,227
Accounting 1,129
Management Information Systems 316
Human Resource Management 311
Business/Managerial Economics 286
Hospitality Management 264
General Business/Commerce 206
Management Sciences & Quantitative Methods 179
General Sales & Marketing 18

Notes and References

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