by our College Data Analytics TeamThe main focus area for this major is Marketing/Marketing Management, General. For more details on this concentration, visit its profile page.
Marketing is a major offered under the business, management and marketing program of study at University of Houston - Downtown. We’ve pulled together some essential information you should know about the bachelor’s degree program in marketing, including how many students graduate each year, the ethnic diversity of these students, whether or not the degree is offered online, and more.
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Learn about start dates, transferring credits, availability of financial aid, and more by contacting the universities below.
Are you considering a business career path that involves creativity and problem-solving? The Bachelor of Science in Marketing degree from Southern New Hampshire University can help you build your knowledge in consumer behavior, market research and international marketing.
BS in Business Administration - Marketing
Learn to implement sound marketing and business strategies to grow a company and your career with this specialized online bachelor's from Southern New Hampshire University.
BS in Marketing - Digital Marketing
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Each year, we produce a number of different types of college rankings to help students decide which school is the best fit for them. The bachelor's program at UH Downtown was ranked #328 on College Factual's Best Schools for marketing list. It is also ranked #15 in Texas.
Here are some of the other rankings for UH Downtown.
During the 2019-2020 academic year, part-time undergraduate students at UH Downtown paid an average of $648 per credit hour if they came to the school from out-of-state. In-state students paid a discounted rate of $236 per credit hour. The average full-time tuition and fees for undergraduates are shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $5,673 | $15,561 |
| Fees | $1,456 | $1,456 |
| Books and Supplies | $1,289 | $1,289 |
Learn more about UH Downtown tuition and fees.
You may also want to consider how much in student loans you’ll need when thinking about the overall cost to attend a school. Marketing students who received their bachelor’s degree at UH Downtown took out an average of $18,618 in student loans. That is 23% lower than the national average of $24,055.
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BS in Marketing - Social Media Marketing
Gain an in-depth understanding of today's constantly evolving social media world with this specialized online bachelor's from Southern New Hampshire University.
marketing who receive their bachelor’s degree from UH Downtown make an average of $53,775 a year during the early days of their career. That is 36% higher than the national average of $39,622.
If you’re interested in online learning, you’re in luck. UH Downtown does offer online classes in its marketing bachelor’s degree program. To see if the school offers distance learning options in other areas, visit the UH Downtown Online Learning page.
Women made up around 54.8% of the marketing students who took home a bachelor’s degree in 2019-2020. This is in the same ballpark of the nationwide number of 53.5%.
Of those graduates who received a bachelor’s degree in marketing at UH Downtown in 2019-2020, 69.0% were racial-ethnic minorities*. This is higher than the nationwide number of 27%.
| Race/Ethnicity | Number of Students |
|---|---|
| Asian | 4 |
| Black or African American | 5 |
| Hispanic or Latino | 20 |
| Native American or Alaska Native | 0 |
| Native Hawaiian or Pacific Islander | 0 |
| White | 9 |
| International Students | 4 |
| Other Races/Ethnicities | 0 |
Marketing students may decide to major in one of the following focus areas.
| Focus Area | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 42 |
You may also be interested in one of these majors related to marketing.
| Related Major | Annual Graduates |
|---|---|
| General Business/Commerce | 81 |
| Business Administration & Management | 174 |
| Accounting | 252 |
| Finance & Financial Management | 140 |
| International Business | 42 |
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
More about our data sources and methodologies.
