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Houghton College Bachelor’s in Marketing

7 Bachelor's Degrees Awarded
YES Online Classes

The main focus area for this major is Marketing/Marketing Management, General. For more details on this concentration, visit its profile page.

Marketing is a major offered under the business, management and marketing program of study at Houghton College. We’ve gathered data and other essential information about the bachelor’s degree program in marketing, such as if the program is offered online, ethnicity of students, how many students graduated in recent times, and more.

If there’s something special you’re looking for, you can use one of the links below to find it:

Rankings for the Houghton Bachelor’s in Marketing

#446 in the U.S
#35 in New York

In order to help students and their parents find the best school for them, we have created several different types of college rankings, which are updated yearly. The bachelor's program at Houghton was ranked #446 on College Factual's Best Schools for marketing list. It is also ranked #35 in New York.

Here are some of the other rankings for Houghton.

Ranking TypeRank
Most Popular Bachelor’s Degree Online Marketing Schools71
Most Popular Online Marketing Schools91
Most Focused Bachelor’s Degree Colleges for Marketing347
Most Focused Colleges for Marketing376
Best Value Bachelor’s Degree Colleges for Marketing (Income Over $110k)384
Best Marketing Bachelor’s Degree Schools391
Best Value Bachelor’s Degree Colleges for Marketing (Income $75-$110k)401
Best Marketing Schools446
Best Value Bachelor’s Degree Colleges for Marketing (Income $48-$75k)461
Best Value Bachelor’s Degree Colleges for Marketing482
Best Marketing Bachelor’s Degree Colleges for Veterans500
Best Value Colleges for Marketing (Income Over $110k)508
Best Value Colleges for Marketing (Income $75-$110k)536
Best Value Bachelor’s Degree Colleges for Marketing (Income $30-$48k)540
Best Value Bachelor’s Degree Colleges for Marketing (With Aid)558
Highest Paid Bachelor’s Degree Marketing Graduates568
Best Marketing Colleges for Veterans573
Best Value Colleges for Marketing (Income $48-$75k)601
Most Popular Bachelor’s Degree Colleges for Marketing621
Best Value Colleges for Marketing643
Best Value Bachelor’s Degree Colleges for Marketing (Income $0-$30k)682
Best Value Colleges for Marketing (Income $30-$48k)685
Most Popular Colleges for Marketing709
Best Value Colleges for Marketing (With Aid)710
Highest Paid Marketing Graduates712
Best Value Colleges for Marketing (Income $0-$30k)836

How Much Does a Bachelor’s in Marketing from Houghton Cost?

$34,466 Average Tuition and Fees (In-State)

Houghton Undergraduate Tuition and Fees

Part-time undergraduates at Houghton paid an average of $1,426 per credit hour in 2019-2020. This tuition was the same for both in-state and out-of-state students. Information about average full-time undergraduate tuition and fees is shown in the table below.

In StateOut of State
Tuition$33,920$33,920
Fees$546$546
Books and Supplies$1,000$1,000
On Campus Room and Board$9,856$9,856
On Campus Other Expenses$2,850$2,850

Learn more about Houghton tuition and fees.

Does Houghton Offer an Online Bachelor’s in Marketing?

If you’re interested in online learning, you’re in luck. Houghton does offer online classes in its marketing bachelor’s degree program. To see if the school offers distance learning options in other areas, visit the Houghton Online Learning page.

Houghton Bachelor’s Student Diversity for Marketing

7 Bachelor's Degrees Awarded
42.9% Women
14.3% Racial-Ethnic Minorities*
During the 2019-2020 academic year, there were 7 bachelor’s degrees in marketing handed out to qualified students. The charts and tables below give more information about these students.

Male-to-Female Ratio

Of the students who received their bachelor’s degree in marketing in 2019-2020, 42.9% of them were women. This is less than the nationwide number of 53.5%.

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Racial-Ethnic Diversity

Of those graduates who received a bachelor’s degree in marketing at Houghton in 2019-2020, 14.3% were racial-ethnic minorities*. This is lower than the nationwide number of 27%.

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Race/EthnicityNumber of Students
Asian0
Black or African American0
Hispanic or Latino1
Native American or Alaska Native0
Native Hawaiian or Pacific Islander0
White6
International Students0
Other Races/Ethnicities0

Bachelor’s in Marketing Focus Areas at Houghton

Marketing students may decide to major in one of the following focus areas.

Focus AreaAnnual Graduates
Marketing/Marketing Management, General7

You may also be interested in one of these majors related to marketing.

Related MajorAnnual Graduates
Business Administration & Management48
Accounting5
Human Resource Management6

View All Marketing Related Majors >

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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